Mos Burger Fast Food Japanese Style
75The first Mos Burger opened in 1972 in Tokyo. The first franchise shop appeared in 1973. By 1979, Mos Burger opened its 100th restaurant. Today there are 1,361 shops in Japan, 148 in Taiwan, 23 in Singapore, 9 in Hong Kong, 7 in Thailand, and 1 in Indonesia.
Satoshi Sakurada, the founder of Mos Burger who passed away in 1997, named his burger shop Mos, referring to mountains, ocean, and sun.
Satoshi Sakurada, the founder of Mos Burger who passed away in 1997, named his burger shop Mos, referring to mountains, ocean, and sun. Mos Burger is known for using fresh vegetables and uniquely Japanese sauces and flavors in its meals.
Eating at Mos Burger can be a unique experience, but this fast food is not necessarily fast. Most Mos Burgers prepare the food only after it's been ordered, and customers may wait 10 to 15 minutes for their orders to be ready.
The Food at Mos Burger
In addition to offering standard type hamburgers and
cheeseburgers on the menu, Mos Burger also offers burgers that can't be
found at McDonald's or other shops in Japan. One of these burgers is
called the Rice Burger which replaces the bun found in typical burgers
with two flat round patties made mostly of rice with barley and millet.
The Rice Burgers may be hard to hold with bare hands, however most
people in Japan tend to hold burgers and other sandwiches using the
wrapper anyway.Other unique offerings include the "kinpira" rice
burger. Kinpira is a dish made with root vegetables such as lotus,
carrots, and burdock that are sautéed with soy sauce and other
flavorings. The "Ros Katsu" burger is made with "Tonkatsu" a Japanese
food made with deep fried pork cutlet served with a sweet barbecue type
sauce and cabbage on the side. The Ros Katsu Burger is a deep fried
pork cutlet topped with shredded cabbage and tonkatsu sauce. A new
burger that was introduced recently is the "Donut Burger" which
features a round hamburger patty with a hole in the middle. The patty
is served on bread with lettuce or with lettuce and tomato. It is
topped with a wasabi-mayonnaise sauce.
The Mos Burger menu is
not limited to burger and sandwich type items. Mos Burger offers plain
hot dogs, chili dogs, and spicy chili dogs which include sliced
jalapeno peppers on top of the chili topping. There are also chicken
nuggets and fried chicken on the menu. Side menus include salads,
french fries, onion rings, and french fry-onion ring combination sets.
Rice bowl meals, soups, and other special items may also be offered and
vary by season and area.
Mos Burger desserts include frozen cake
bars, milkshakes, and parfait type desserts, all made with Japanese
style ingredients. The drink items offered include Pepsi, Iced Coffee,
Iced Tea, Orange Juice, Melon Soda, White Grape Soda, Oolong Tea, Iced
Café Latte, Iced Cocoa, as well as hot tea and coffee.
Kid’s menus at Mos Burger offer a kid sized hamburger or rice burger, a side order of french fries, and a box juice.
Dick Bruna Character Themed Mos Burgers
Mos
Burgers can often be found as a part of food courts in major department
stores, but there are also many stand-alone restaurants. It is the
second largest fast food chain in Japan after McDonald’s.
There
are also four restaurants designed in collaboration with Dick Bruna
featuring his characters in the shop. The first shop and prototype is
in Tokyo’s Kunitachi City. The second is in Kanagawa Prefecture called
the Ocean Cafe Enoshima Shop. The third Dick Bruna Mos Burger shop is
also in Tokyo, this one in the world famous Ginza District. There is
also a shop with the Dick Bruna theme in the Think Park Plaza in Tokyo.
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Comments
Thanks for the comment! McDonald's is huge here. There is also Mosburger and some other Japanese run burger shops, although there are not many Burger Kings. Kentucky Fried Chicken is also very big.
I finally got to try Mos Burger after spending quite a bit of time locating one in Tokyo. Wasn't sure what was wrong with me but I just couldn't spot one even though friends were telling me they're just about everywhere. That said, I really liked them! I went for a more 'traditional' Teriyaki chicken burger and loved it! The fries were also different, not as salty or oily compared to the big "M"'s. Really recommend it to anyone who has access to Mos Burger.











christine almaraz says:
7 months ago
Very interesting. I had never really thought about burger joints being in Japan. Do Japanese genuinely like and eat burgers?