Network Marketers: Would You Walk PAST a $20 Bill Lying In The Street?
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Not Even! But That’s Exactly What Most Network Marketers Do With Their Internet Network Marketing Businesses!
Here's a bright idea... Stop being a Slave to Your MLM! Your MLM company doesn’t own you.., they just want you to think they do.
Network marketers are traditionally taught to focus on their MLM opportunity to the exclusion of everything else. When marketing your MLM opportunity, especially online, this is a HUGE mistake.
You must remember your network marketing company is NOT your business. YOU are your business!
Network marketers are solutions providers and your MLM opportunity is only ONE possible solution you have to offer your clients. Nothing more.
Your MLM does not define you or your business nor should it be your only income stream. Don’t let anyone tell you otherwise.
As Ann Sieg points out in her excellent book “The Renegade Network Marketer", the basis of any successful business is a successful marketing plan. And any marketing plan worth it’s salt will have more than one income stream… more than one way for you (the business) to make money.
This seems simple enough and the rest of the business world has understood it for the last century or more
What Ann's saying is... It’s high time we network marketers learned about marketing!
I mean think about it for a moment… Let's say you are running a self serve copy shop. Your customers kept coming to the desk asking for pens, pencils and scissors.
Would you tell them “Sorry, we are a copy shop we don’t sell those things you’ll have to go next door and get them”?
Or would you start carrying pens, pencils and scissors to sell to your customers?
DOAH! Of course you’d sell the tools your customers need and are asking for.
This is exactly what happens when you take your network marketing business online. There are specific tools you’ll need to effectively run your business online. The beautiful thing about running an internet network marketing business is that most of the tools you need to run your business can be turned into additional income streams as well!
Yes, not only are internet marketing tools essential to running your business most of them have affiliate programs that can be turned into additional income for your business.
All of this frightens many old time network marketers. They are afraid to let you think about any income source other than your MLM because they think if you do you won’t “work” your business. Basically, they want you to walk past that $20, $50 or $100 bill on the street and not pick it up.
For example...
I had one fellow write to me on MySpace to tell me how Ann Sieg is NOT really a network marketer!
He says that Ann, with her Renegade System, is an Internet Marketer pretending to be a network marketer. He claims she is sabotaging good MLMers and holding people back!
What?!!! Ann Sieg is Not Really A Network Marketer?
Let me get this straight…
- Because Ann Sieg teaches folks about internet marketing tools and all the money they are missing out on if they are using antique network marketing techniques.
- Because she shows them how to find and use excellent internet markting tools.
- And because she explains to them that they need a marketing plan.
She isn’t a “Real” network marketer?
I couldn’t decide if I wanted to yell or laugh at this fellow. In the end I just decided to ignore him and move on. After all you can lead a horse to water… LOL.
Does your MLM have to be your only income stream?
NO! The internet is FULL of complimentary income opportunities if you know where to find them.
You need tools to build ANY kind of business no matter if it’s online, off line, a brick and mortar affair or a virtual world shop. The type of tools you need differ from situation to situation but you still NEED them and so does everyone else.
So…
- Stop being a slave to your MLM Company!
- Stop leaving money in the street!
Instead be a True Solutions provider for your clients. Show them how to find the tools they need to properly market their internet network marketing business. AND how to turn those internet marketing tools into an income stream as well.
Shelly Begarowicz, The Rat Race Rebel, is an internet marketing consultant. She helps internet marketers and other small business owners to use Web 2.0 Tools and Attraction Marketing techniques to build their internet business on a shoestring budget.
For advice and tips on starting and running an internet marketing business subscribe Shelly's Rat Race Rebel News Today!
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What an excellent hub. You are so right on. There is a fear among many network marketers that if they pursue multiple streams of income it will dillute their effort with their MLM. The opposite is true. By providing different solutions and tools, we are best serving our team, as well as creating an additional income source for both them and us. We can then use that income stream to beef up our marketing and further build our business. Great job Shelly - I look forward to reading more of your hubs.
Wow Shelly - Fantastic Hub and so very true! Great advice, hope you have lots new MLM'ers read this Hub. Always look forward to your articles. David
Hi Shelly,
Your article is so true! I found Ann Sieg about 1 year ago and I have to admit that i have been in information overload since (in a good way).
I have learned to slow down and take my time with marketing. Renegade Professional is my transportation around this 21st century network marketing highway
You and I connected on facebook.com and I recommend this to anyone and everyone who wants to stay in touch. You can use this social networking site for personal and business purposes. I have reconnected with many of my high school classmates and everyday find new Renegade Network Marketers. :)
As a member of Ann Sieg's Marketing Team we strive to provide solutions to peoples internetwork marketing problems. Everyone is not interested in your MLM but many need other resources and tools. Just as you stated with the copy shop and other supplies. Using the consultative approach I am able to apply my listening skills with folks and hear what their business problems are. This is a taught by Ann Sieg also.
One of the best tools I have found that helps me stay focused and on task is Oprius.
I look forward to working with you and watching our dreams come true.
Have a great day!
Cindy Carden
Hi! Fantastic Hub. Thanks for sharing your ideas and passion of good info..










Cindy M. says:
14 months ago
Good hub, Shelly. I like your video too!! I must learn how to do that next with my Flip Camera.
Ann Sieg is definitely a network marketer! She knows how to make multiple streams of income too. Like you, I'm glad I discovered her ebook.
Keep up the great posts, RatRaceRebel!
Cindy Manoske