DubLi, the world’s first global online shopping portal, is a novel and highly attractive home business option combining a very appealing form of online auction shopping with the best of network marketing or MLM. After achieving marked success in Europe over the past two years, it has now launched in the U.S. where it is ideally positioned to enjoy even greater success.

 

What do you get if you marry Online Auction Shopping to Network Marketing?  The answer is a unique, up and coming new hybrid online business called DubLi.  Since its inception in Germany in June, 2003, it has been encroaching steadily on the online auction market sector that eBay has dominated since 1995.

Without question, the invention of eBay was a watershed event in ecommerce.  It has grown and prospered markedly during the ensuing years, and its massive success is reflected in the following metrics: 

• A whopping 222 million total customers  
• 69 million unique visitors per month  
• 59 billion dollars in annual gross revenue  
• 8.5 billion dollars in net profit per year, split among eBay owners  

Although at this point in time, DubLi is definitely a small “David” in relation to the eBay “Goliath,” it nonetheless bears great promise in becoming a serious competitor with the passage of time. 

In design, DubLi exemplifies the long-standing reputation of European ingenuity and precision in developing novel technology. To use a somewhat apt historical analogy from the automotive industry, eBay is to the stodgy Ford Model A what DubLi is to the sleek Italian-designed Bugatti Atlantic of a bygone era. 

To utilize an alternative analogy, DubLi, with its clever and alluring “reverse auction” model, could well prove to be “a better mousetrap.” 

 

DubLi was started in June, 2003. The owners are eleven entrepreneurs, all from Denmark, although they reside in Dubai where the corporate facility is. They initially spent over three years developing the DubLi infrastructure.

This included getting all of the logistics in place, including all of the complex customized software, the multiple licensing and contract agreements involving 160 different countries, and hiring personnel. This first phase ended in October, 2006, when the DubLi leadership felt comfortable enough to launch their business in a few countries in Europe on a limited basis.

They continued to operate with this basic model until July 2006, when they then launched every single country in the EU simultaneously. This launch was accomplished without a hitch; since then, DubLi has continued to enjoy remarkable success. There are currently over 14,000 DubLi Licensees in Europe and over 1.4 million customers.

A little over two years later, on October 4, 2008, DubLi was formally launched in the U.S. After less than two months, over 3,000 new Licensees have been enrolled toward the projected goal of 14,000 by the start of the New Year.

The company further projects that there will be 40,000 U.S. Licensees by the end of 2009 and that the customer base will total 3.5 million. It estimates, further, that by the middle of 2010, DubLi will be generating 20%-25% of the current net profit of eBay.

The DubLi financial headquarters is in Delaware. Their operational-technical headquarters is in Berlin, Germany, and the Home Office is in Dubai. There will soon be a North American facility that will be based either in New York or in Florida.

As DubLi moves forward, it will become the only global, worldwide auction house. Although Ebay is international in scope, its auctions are run independently in different countries, rather than on a truly global basis as DubLi envisions.

 

The key to DubLi’s intrinsic appeal is its ingenious “reverse auction” concept. In marked contrast to Ebay and all other auctions where customers bid UP the price of products, these prices are bid DOWN in all three of DubLi’s different auctions.

In order to participate in any of these auctions, a prospective customer must first buy one or more DubLi “credits.” Each of these credits has a value of 80 cents. Progressive discounts are offered, however, by purchasing them in packages of increasing amounts.

DubLi offers three separate types of auction:

1) The Xpress Auction 2) The Zero Auction 3) The Unique Bid Auction

In the Xpress Auction, the price of the product being offered is reduced in price by 25 cents each time that a prospective customer spends a credit to determine its current price. Any customer can elect to buy the product at any price point.

The price of each product in the Zero Auction is similarly reduced by 25 cents each time a customer spends a credit to determine its current price. In contrast to the Xpress Auction, however, it can be “purchased” only when the price reaches zero dollars. In other words, the lucky customer who happens to check on the product’s price when it reaches 25 cents thereby lowers the price to zero and wins the auction.

Finally, each Unique Bid Auction runs for a predetermined period of time. The customer who places the lowest unique bid at any point while the auction is still in progress wins the auction. If, for example, the lowest bid submitted is $3.25, and only one person has submitted that bid, s/he is the winner of the auction.

Whenever a customer places a bid, s/he receives specific feedback as to whether the bid is lowest and whether it’s unique. If there are NO unique bids at the close of the auction, there are no winners for that particular auction.

 

 

DubLi has many “beauty marks,” so speak—both for customers and as a business opportunity. For customers, it offers all brand new, factory warranted merchandise, including a wide array of high-end, well-known brand names. These include Samsung, Sony, Phillips, Grundig, Nikon, and a great many more.

Through the skillful spending of DubLi credits, these products can be purchased for pennies on the dollar. For the vast majority of customers, moreover, they are tax-free. Since the vast majority of them are stocked at DubLi’s fulfillment center in Arizona, they are shipped immediately after purchase.

All DubLi auctions are monitored by an independent agency to ensure that they are conducted fairly and that customer rights are fully upheld.

A second intrinsic basis for DubLi’s strong customer appeal consists in its highly novel “reverse auction” approach. This ingenious and somewhat counter-intuitive variation on how all auctions have been conducted in the past adds a major element of excitement and intrigue to the already inherent fascination of customers for auctions in general. This principle has been repeatedly proven down through the centuries and is specifically evident through the wild success of Ebay.

The Zero Auction, for example, is intrinsically very compelling in that it offers the potential for getting very expensive merchandise for the relatively miniscule cost of a few DubLi credits. It’s structured much like a lottery and yet gives the customer a measure of control over the ultimate outcome during the final phase of the auction.

Similarly, the Xpress Auction incorporates some of the basic emotional appeal of gambling. Each time that a customer checks on the price of an auction item, s/he is presented with the choice of buying it at its current price before someone else buys it, or else gambling that it will be available later at an even greater savings.

Especially for people who already enjoy shopping, DubLi offers an added element of excitement and just plain fun. The degree of its customer appeal is empirically reflected in the fact that each customer in Europe has brought in, on average, an additional five customers through word-of-mouth advertising.

 

Many highly experienced network marketing, or MLM, entrepreneurs have quickly recognized that DubLi offers an exceptional opportunity to generate a long-term passive residual income and have immediately seized it to become DubLi Licensees.

In less than two months after its launch in the U.S. on October 4, 2008, well over 3,000 people have chosen to become Independent DubLi Representatives. This number continues to grow at an accelerating rate. As anticipated by the DubLi leadership, this rate of growth is much more rapid than has occurred in Europe.

One of the most common comments from well-seasoned network marketers who have joined DubLi is that they have never before found it so easy to attract others into their business.

Just as is true for its customers, DubLi as a business a opportunity has many intrinsically attractive features. First of all, it’s a rare instance of a ground floor opportunity in the U.S. that has already been well proven in Europe. Those with experience in the network marketing industry see clearly, then, that the odds of success are strongly stacked in favor of anyone who becomes a “first mover” in a proven marketing domain.

Secondly, unlike the vast majority of network marketing businesses that feature a single specialized product or a limited array of such products, DubLi offers a potentially endless list of products that customers are inevitably going to buy anyway. Moreover, in marked contrast to the business model of most traditional network marketing companies, DubLi requires no monthly purchase of product by the business owner.

Thirdly, there are few if any other network marketing companies that enable business owners to generate a six-figure annual income with so few members in their organization. For example, one can achieve the level of Sales Director in DubLi, which is next to the highest level, with an organization of only 39 total Independent Representatives. This level has been achieved by several DubLi Licensees within their first three months after joining the company.

Perhaps DubLi’s greatest appeal for business builders, however, is that the main source of income is completely customer-driven. DubLi Licensees receive commissions not only on all of the credits purchased by their immediate customers, but also from all of the additional customers that THOSE customers attract. Moreover, they receive similar commissions from all of the personal customers of their downline members. In Europe, this has proven to be by far the largest source of revenue, and it’s potentially huge.

On top of all of these major attractions, DubLi has developed an extensive training/support program for all of its Licensees and has announced plans that will entail markedly greater benefits in the near future.

One of these—the Auctions Partner Program—is already well underway.This exciting new program will enable all Licensees to recruit partners to have their own personal auction house with 5 different product categories, utilizing all of the same features available in the regular DubLi auctions. It includes a customer referral program, advertising materials, and newsletters sent to customers. This is ideal for companies, clubs and teams, cities and communities, radio and television stations, internet companies, and charity organizations.

Here’s an excellent example of how this new Auctions Partner program is being utilized for a Charity Auction by Jordin Sparks of American Idol fame:

http://www.jordinsparkscharities.com/?gmt=420

The following video, featuring an interview with Scott McKay, a highly successful network marketer, provides a common example of enthusiasm about the DubLi business opportunity.

 

 Summarized from Network Magazine Business Journal

 

Ted Burke is an excellent example of a highly seasoned Network Marketer who quickly captured the DubLi vision.  He was featured in a recent issue of Network Magazine Business Journal.

 

During his 20+ years of experience in various MLM organizations, he has been the top income earner in several of them.

 

He was in the final stages of starting his third network marketing company when he learned of DubLi and decided to changed course.

 

He states about DubLi: "We have never seen a customer acquisition model this effective ever in the history of the world--period.  This is one of the most exciting facts that caught my attention."

 

With regard to DubLi's infinity customer income plan, he describes the monetary reward as being "outrageous."  He goes on to say, "Imagine an extra 10 percent customer override from an organization that never stops.  We will see non-profits and individuals earn six-figure monthly incomes without a single downline business associate, just lots of customers clicking away."

 

He also notes that since there are no monthly qualifications or purchase requirements with DubLi, Business Associates can focus on helping train downline associates for immediate financial success.