Now you can carry up to 15 million singles in your pocket or purse as online dating has gone mobile. Match.com, an online dating service,  reports that right now millions of singles are hooking up with via their cellular telephone and the company is loving it.

Finding a date on the go is in sync with the hectic everyday life of single Americans. Meeting another single person to date is getting easier as online dating services are providing their connections on line on iPhone applications. The new iPhone applications are used to promote Match.com dating services for busy singles on the go. The online dating companies are loving this new transition to mobile dating because the mobile market is projected to be $1.4 billion by the year 2013 as reported by www.dmnews.com.

The advent of the social networks such as Twitter and Facebooks provide the environment to optimize mobile online dating by major dating services companies such as Match.com. The popularity of the smart phone called the iphone has caused the probability of online dating to increase in popularity.  People no longer have to be in front of a computer to participate in online dating. They can communicate online with other singles on the go  if they have an iphone with mobile applications.

All of the social networking that is normally done on the desktop or laptop computer can now be done on the mobile iPhone. Single people seeking to meet other singles will have the choice  to browse through photos and click "yes" on the man or woman who appeals to them. People who use these online dating sites start from their twenties and are normally people who uses  social medias and mobile devices. Men and women will be able to "wink" at their choice of a partner on the iphone as on the desktop or the laptop computer. Photos can be uploaded on the iphone applications and users can update their profiles.

  The communication device of the iphone is mobile and can be carried conveniently where ever travelled. The mobile channel of online dating also allows women to "buzz" men if they are online at the same time. The iphone application has a tracking device that lets the online dating community know the location of the person they are communicating with. The GPS technology  allows online daters to immediately find out if they are in the same area. Match.com provides these features on the iPod touch application also.

Match.com now has over 15 million users and expect the "m" technology of online dating to increase their online dating service related business. The online iphone online dating services application is currently available for free in the Apple's App Store.