Bodybuilders, athletes and trainers around the world know how important whey protein is for muscle building. Optimum Nutrition is the industry leader in whey protein and Optimum Nutrition 100% Whey Protein is the purest, most expensive form of whey protein available. Well, until the Optimum Platinum Hydrowhey was released. The Optimum Platinum Hydrowhey is now the purest, most expensive form of protein, but it is kind of like the Rolls Royce as far as protein powders go. If you are a serious trainer and can afford the extra money to spend, it is probably the best out of all the other whey protein supplements available.

Why Optimum Nutrition Whey Protein is the Gold Standard

Optimum’s 100% Whey Protein is still the gold standard because it’s more affordable and it is packed with 24 grams of whey protein isolates per serving. It feeds the muscles quickly post workout, making it the best post-workout supplement on the market.

It’s also one of the greatest tasting protein powders available. There are over 16 flavors that buyers can choose from and they even offer a 16 packet variety pack so they can sample all of the flavors before spending the money on a larger tub. I have personally tried Extreme Milk Chocolate and Double Rich Chocolate and found that they taste really great in milk. If you don’t want the extra fats that milk contains, the powder can also be mixed in water or even juice if you prefer.

Optimum Nutrition Whey Protein mixes very well in a shaker bottle or even stirred in a glass. It doesn’t stay chunky; it mixes to a smooth consistency for easy consumption.

ON’s 100% Whey Protein contains very little fat, sugar and extra carbohydrates. Remember that the body does need some carbohydrates in order to burn it as energy, but this whey protein is relatively low and doesn’t contain the excess carbohydrates and sugars that other whey proteins have.

•    24 grams of protein per scoop of powder
•    Around 120 calories per serving (depending on the flavor)
•    1.5 grams of saturated fat
•    3 grams of carbohydrates
•    1 gram of sugar
•    30 mg of cholesterol
•    60 mg of sodium
•    Contains the BCAAs (branched chain amino acids) that the muscles need in order to rebuild and repair.

ON suggests that individuals consume at least 1 gram of protein per pound of body weight. So, a person weighing 200 pounds should consume at least 200 grams of protein throughout the day. It’s better if the intake is spread out evenly throughout the day.

ON has just released it's newest whey protein product and that is Optimum Platinum Hydrowhey. If you are serious about training, you may be interested in reading a bit more about it. It's currently the purest form of whey protein you can buy.