Perhaps it sounds silly that supporting organic cotton baby clothing will save the world, but I'm actually quite serious. Sure, wearing organic onesies and baby bibs are not going to shift attitudes about global warming in the Senate, but they are an easy way to help transform the market economy towards sustainability.

Few Americans know the facts about how damaging conventionally-grown cotton is to the world. I didn't until very recently. It's soaking our soils, oceans and atmosphere with toxic poisons, and causing major health problems for thousands of farm workers world-wide. Cotton is the most toxic crop in the world, accounting for a quarter of all pesticide use of all crops combined - even though cotton is only 1% of the world's harvest.

The organic baby clothing market is growing by ten percent a year. Organic cotton baby clothes are softer to the touch, and are less likely to irritate skin and trigger allergies. If parents knew the kind of chemicals and toxic residues that are touching their babies' skin in conventional cotton garments, I know the organic market would triple overnight.

By supporting organic cotton, we are not only providing safer products for our children, but also transforming the world economy from a toxic and deadly business to one of sustainability and human decency.

So let's save the world, one organic baby bib at a time.