Persuasion

60
rate or flag this page

By massage

What is Persuasion

Persuasion is the art and science of motivating people to take action and to change their minds. It's a "mild form" of manipulation. While manipulation in general is considered only to the benefit of the manipulator, persuasion in and of itself is neither ethically positive nor negative - it's just like a knife: in the hand of a madman it can do great harm, in the hand of a surgeon it can save lifes.


Influence Blog

  • How Much Money Is Spent On Advertising Per Year?

    That’s an important question to ask, because if you think about what advertising is: it’s about influencing. Businesses, big and small, influencing consumer behaviour so they make more money. Outsell Inc. recently published a report putting out some numbers. Estimated budget  for advertising and marketing in the USA 2008: $412,400,000,000 (yep, about 412 billion dollar). To put [...] - 12 months ago

  • Karaoke Mnemotics

    Now watch this. In Thailand they’re actually teaching medical students by having them sing karaoke songs to memorize anatomical facts. In case you don’t know - Thai’s are crazy about karaoke. They LOVE karaoke. So I think it’s a really cool idea, cause this way they’ll have fun learning, and when you have fun learning you [...] - 12 months ago

  • Price Point Persuasion

    Dr. Dan Ariely has landed quiet a hit with “Predictably Irrational”. His name keeps popping up in different places. Just recently I read about how internet marketers use some of his techniques to get more of their customers to buy their products. A popular trade magazine offers a subscription to it’s online version for $47, a print [...] - 12 months ago

Print   —   Rate it:  up  down  [flag this hub]

Comments

RSS for comments on this Hub Small RSS Icon

No comments yet.

Submit a Comment

Members and Guests

Sign in or sign up and post using a hubpages account.


optional


  • No HTML is allowed in comments, but URLs will be hyperlinked
  • Comments are not for promoting your hubs or other sites

Persuasion Books

Influence: The Psychology of Persuasion (Collins Business Essentials) Influence: The Psychology of Persuasion (Collins Business Essentials)
Price: $9.76
List Price: $17.99
Covert Persuasion: Psychological Tactics and Tricks to Win the Game Covert Persuasion: Psychological Tactics and Tricks to Win the Game
Price: $12.79
List Price: $24.95
Persuasion Persuasion
Price: $6.95
Sweet Persuasion Sweet Persuasion
Price: $8.56
List Price: $15.00
working