For most, the task of ironing clothes is a challenge. Tough creases mar the appearance of your clothes and lead to an overall shoddy appearance. This can be quite frustrating, especially if you are particular about well-ironed clothes, or are employed in a profession that demands that you to wear such clothes. The dull, prosaic task of ironing, thus, is virtually a battle and the ironing-board, the battle field. But you need not fear. Philips presents to you the Philips Azur Premium GC4444 which can be the faithful sword by your side as you march into battle. With the Philips Azur Premium GC4444, your victory over tough creases is more than assured.

Like other irons of the Azur family, the Philips Azur Premium GC4444 is a powerhouse, packed with wonderful features. It features a 2400W element and a 335ml water storage tank. The Philips Azur Premium GC4444 can deliver a continuous steam at the rate of 40 grams per minute and a special steam boost mode which delivers 100 grams per minute of steam. Steam, through the Philips Azur Premium GC4444, is adjustable. The Philips Azur Premium GC4444 features two special technologies: the Steamglide soleplate and the "Iconic Deepsteam" mechanism. The Steamglide soleplate, unlike most other soleplates, has two sets of vents for letting out steam. This ensures that the Philips Azur Premium GC4444 glides over your clothes like a skater on an ice-rink.

The Ionic DeepSteam mechanism is an innovation that atomises the steams that emanates from the soleplate and makes the toughest of tough creases vanish in the blink of an eye. Further the ergonomic, SteamTip design allows the Philips Azur Premium GC4444 to reach the most inaccessible areas also. The Philips Azur Premium GC4444 also features vertical steam shot which allows you remove creases even on hanging clothes. Further, the Philips Azur Premium GC4444 has an automatic safety shutdown mechanism, whereby it shuts down on its own when not in use for some time, or when dropped. The Philips Azur Premium GC4444 also has a heat resistant cover for the soleplate which allows you to hold the iron even by the hotplate when the cover is on. Another impressive feature is the inclusion of a double active Anti-Calc mechanism that separates the deposits from hard water and thus, prevents scaling.

The Philips Azur Premium GC4444 is not your average home iron. It is a marvel of ergonomic engineering and efficiency that is only possible through Philips, the leader in electrical and home appliances world over. It is a handy portable and sleek, yet a heavy duty and sturdy iron. The Philips Azur Premium GC4444 is a conglomeration of superb features that have been packed into one single, portable package. Its ionic Deepsteam and Steamglide technologies are truly great innovations in the world of steam irons. The Philips Azur Premium GC4444 makes your ironing easy, fast and fun. All the more reason to go buy it.

Philips, the industrial giant that manufactures the Philips Azur Premium GC4444 is a leader in the world of home appliances and electrical products. Ever since it's founding in Holland in the year 1891 by Gerard Philips (a relative of the great Karl Marx), Philips has been dedicated to the cause of providing quality service to millions of homes worldwide. Although it originally specialised in the production of light bulbs and similar electrical products, Philips has since made a comprehensive foray in the world of appliances for home use. Over 117 years of experience and service render Philips products extremely efficient and trustworthy. The Philips Azur Premium GC4444 exactly fits this description.