Pizza name sells for $2.6 million in auction

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By cgull8m

Famous New York Pizza. Photo courtesy Jaunted.com
Famous New York Pizza. Photo courtesy Jaunted.com

A Maryland man sold the domain name Pizza.com for an incredible $2.6 million. He bought the domain name for a small fee in 1994.

Chris Clark registered the Pizza.com domain name in 1994 when the web was just getting started. He had a consulting company and wanted to use this domain to get a contract from a pizza firm, but that didn’t work out, so he kept it and maintained it for an annual fee of $20.

In Pizza.com, he just put some ads and kept the site running with minimum maintenance.

When Clark saw the domain name Vodka.com sell for $3 million in 2006, he decided to sell the Pizza domain name.

He told BBC News:

"If someone's willing to pay that much for Vodka.com, maybe there's more interest in pizza.com."

So he put domain name in a Sedo auction on 27th march. The first bid was for $100 but in a week it jumped to $2.6 million and was sold to an anonymous bidder.

Clark couldn’t believe the auction price will go this high. He is happy but wishes he had purchased more domain names in 1994.

He should be just happy that he received such a generous offer and treat himself & his family to the best pizza in the world and more.


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quotations profile image

quotations  says:
4 months ago

I remember that during the Dot Com bubble, the domain business.com sold for about 7 million. Now I don't think anyone uses the site.

Pizza.com seems overpriced. Most people would want to phone in their order. Even if you could get people to order their pizzas online, it would take a lot of advertising dollars to get them to change their habits. And it would take a lot of pizzas before they made up their investment.

cgull8m profile image

cgull8m  says:
4 months ago

Great comment quotations, they will rely on Google AdSense revenues. I hope the owner has more investments than this, if he or she relies on just this domain, then they will be asking for trouble.

compu-smart profile image

compu-smart  says:
4 months ago

Good for him!! I love reading about these kind of things and it's good to know the dotcom bubble has not burst and people can still make good money with domain name...

quotations profile image

quotations  says:
4 months ago

I agree. I am jealous of how much he got for the domain.

Eileen Hughes profile image

Eileen Hughes  says:
4 months ago

Gosh, the lucky devil, Gee you find some little gems for your hubs dont you.

You sure it wasnt you????

In The Doghouse profile image

In The Doghouse  says:
4 months ago

Interesting stuff like always, you do seem to find the unusual goodies. I totally can't believe that a domain name could be that profitable, I guess I am not in touch with the times! Great HUB.

cgull8m profile image

cgull8m  says:
4 months ago

Eileen, I wish I had this domain name :), but some do it for profit reasons only, the guy was lucky, he bought this domain to help his business, it helped him indirectly.

Diane Corriette profile image

Diane Corriette  says:
4 months ago

That's amazing.. when i think about all the expired domains I let go off! Wow. All you need to do is find something that is fresh and new now, buy a domain and hold on to it in the hope that if the thing takes off you have a fantastic domain to sell.

Great hub.

cgull8m profile image

cgull8m  says:
4 months ago

Now several are doing the same, they have bought all the possibilities, so it is tough to get a good one. Many just have Google Ads or parked advertisements and later they try to sell at high prices.

jonixk profile image

jonixk  says:
3 months ago

$2.6 millions? that's a domain that i would like to be mine :)

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