Product Reviews

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By MikePaetzold


3 Ways That Product Reviews Can Improve Your Bottom Line

Product Review sites can be a very powerful marketing tool. This is true for a number of factors. In this article we will only address the first 3 ways.

1. People love to buy but hate to be sold. A product review that is properly structured will show the good and the bad. It will not be salesy but a review of the pluses and minuses of a particular product.

With out the selling people can make up their own mind and you aren't a salesman but a friend helping with a decision. (A very powerful method.)

2. They allow you to build up a relationship with people. One of my favorite authors is Jeffrey Gitomer. Now this isn't an exact quote but one of his big things is that "All things being equal people do business with people they like. All things not being equal people STILL do business with people they like."

An honest review site will allow people to start to know and trust you. That will allow you to move into the "people they like" category.

3. Sometimes you will find that the products you don't like will sell as much as the products you do. This seems funny but if you look at the underlying factors even a product that doesn't fit your business but has been honestly reviewed can be right for someone elses business.

They buy it because they are already aware of the negatives but the positives for THEIR business may outweigh the negatives you found.

Keep these 3 things in mind when considering adding a product review site to your marketing plan and you may be extremely surprised at how effective they can be.

Sample Product Reviews

  • Stop Hiding, We Can Seeeee Youuuuu

    Want to see something cool? Go to Video Pop In and watch the guy who looks like he’s underwater. Go on, I’ll wait… … … … … … … … What did you notice? I noticed that having that little intro video there, first over the top of the sales letter, and then off to the left, made the site seem a whole lot more inviting, [...] - 6 hours ago

  • $160,000. Per month. EVERY month.

    That’s how much Steven Holdaway earns. He does it by advertising websites on Google. Sounds easy, right? But it took him SEVEN years to get where he is today. Seven long years of trial and error, testing and retesting, learning every rule and advertising policy, and discovering exactly how to advertise any website to make it unbelievably profitable. Now, you [...] - 19 hours ago

  • You can copy the exact formula he’s uses for MONSTER paydays…

    Wow! It seems some people get really miffed when you suggest that it’s possible to go straight from earning thousands per year as an affiliate to earning a million. Okay! I hear you. We’ve been taught… …That everything has to be a difficult, complicated, uphill battle, right? …That nothing ever comes easy. …That if someone proposes a simple solution, it can’t [...] - 32 hours ago

  • Dozens Of Easy And Automatic Ways To Make Money Online…

    Yesterday I wrote about settling for the income you have now, and why there is NO reason to do that. Making money is as easy as turning on a faucet… …WHEN YOU KNOW HOW. Today I want to get more specific with you on HOW to make that money. When it comes to making money from anything other than [...] - 2 days ago

  • What Kind of a Dumb Name is That??

    Yesterday I wrote to you about Fit Yummy Mummy, the program that has Moms throwing away their “fat pants” all over the world in droves. Fit Yummy Mummy A few of you had some questions, which I always love to answer… Q. “What kind of a dumb name is that, anyway??” A. Ah yes, a rose by any other [...] - 2 days ago


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