James Vicary was the man credited with inventing subliminal messages. He supposedly ran subliminal messages suggesting that visitors to his movie theaters were exposed to during advertisements. According to his initial reports, these messages increased his sales by over 60%.

However, in later years, Vicary admitted that he completely made up his study, and never actually used subliminal messages. This revelation came after dozens of scientific studies which proved that advertisement-related subliminal messages did not have an impact on a customer's decision to purchase.

There are dozens of studies which show that subliminal messages do have some effect on how people believe about their purchases. Those who have been exposed to subliminal messages have greater happiness about their decisions. They have also shown that subliminal messages in pictures can increase a person's feelings about a particular product, though they cannot actually prove that people are more likely to buy that product.

Subliminal Messages and Affirmations in Music have not been shown to have that much of an effect on a person's decision to buy products, but they have been shown to have a tremendous hypnotic effect on a person's decisions and the decision making process. In other words, if you want to lose weight, you can listen to or watch subliminal messages about weight loss and you can greatly increase your chances of success and your attitude about your diet.

Subliminal Messages can be used to your advantage. If you know that advertisers can use subliminal messages to change your mind about things.

Think about it. If 9 out of every 10 people start smoking again after quitting, and if 8 out of every 9 people gain weight back after going on a diet, then clearly something is not working right in our minds. Personally, I believe that people who go on a diet truly want to lose weight, and they truly believe that they are making the right decision. What stops them from keeping it is a force of habit, created and maintained in their subconscious mind.

To change these beliefs, for the long-term, we can use the power of subliminal messages to help us. CDs and Music will work just fine, but since the majority of people are visual learners, it would seem that a visual subliminal message would be better. There are different kinds of videos which are combined with subliminal messages, but there is also subliminal message software, which runs on your computer in the background, and you can work on your projects or play games while the subliminal messages are working their magic.

I've seen two different kinds of subliminal message software on the market. The better one is called Mindzoom, and it allows you to create hundreds of thousands of subliminal messages customized to your needs. You can also check out Robert Watson's Subliminal Message Software, which is much cheaper at only $17, and is created and personalized by a certified professional hypnotist. This software is probably better than Mindzoom for a single problem, but if you want to quit smoking and lose weight, then you might save money with Mindzoom.

Make your own decision, but remember that you can make wholesale changes to your life with this technology.