Targeted advertising through SEO is one of the newest forms of advertising online.Example of these ads are those that are found on Facebook. These ads are mostly patterned to your specific interests that you've included on your profile.

If you have place the name of your favorite band on your profile page, you might see ads about your favorite band's newly released CD. Advertisements like these will get your attention since it has something to do with your interests.These types of ads are really helpful in generating targeted traffic, making your chances of getting clicked higher.

This concept can also be applied to SEO. For example, when a customer chooses keywords and types them into the search query, you can have an exact idea on what they are searching for. This can give you an option of giving them with what they are searching for.

Maybe you're wondering how you can possibly do this. Well, it's very simple, you can create title tags that contain the keywords your customers are searching for. So if you own a company that sells auto insurance, you can include the keyword auto insurance and your company's name, for example "Geico Auto Insurance". By doing this, you will make things a lot easier for your customer in finding your company.