The ABCs Of Making Money With Software Rebranding
74In my previous hub Rebrandable Software, I have presented you with some ways to can benefit from software rebranding. In this hub, you will learn the exact steps needed to earn money selling your own branded softwares.
1. Buy A Rebrandable Software
Well, it's obvious, to start selling your branded software, you first must have a rebrandable software. I haven't found any sources that give rebrander tools for free, so you need to search on the internet and buy the software which you can rebrand.
2. Study Your New Software Package
After you completed a purchase of a rebrandable software, you need to study how to use it properly. Usually such package came with easy guide on how to use it, if it's not, then ask for help from the person you bought it from.
A rebrandable software package can contain of one rebranding software, or two software that is the software it self and the rebranding software.
You need to learn how you can rebrand your software. That is to put a unique name for the software, and or change the layout and color, and or put banner and text links ads in it.
3. Prepare Your Advertising Data
The purpose of a rebrandable software is to modify it to a unique look and add your advertising in it. You have learned in the previous step on how many advertising you can put in your software, now go prepare your advertising plan.
What are you going to advertise in this software? Which banner will you use? What text for the text ads?
4. Create Your Software
After you gathered enough data for your software, it is now time to create it.
Follow the steps on how to rebrand your software. As the outcome, there will be an .exe file ready for you to distribute.
5. Test Your Software
OK, now you have your own branded software. Test your software, pretend you are some one else who just bought your software.
What you need to test:
- installation: if your softaware need installation, make sure it installed correctly- functions: what does your software do? test every function of it, make sure it work properly
- ads: remember you put your advertising in this software, well click on the banner or text link, to make sure all work ok
If you found any error, maybe a broken link, or you just don't like the color of the software, go back and repeat step number 4 above.
6. Create A User Manual
When you bought the rebrandable software package, it also contain a user manual on how to use the software created. But it will be better and more attractive if you write your own manual.
You can create a pdf manual and or a video tutorial on how to use your software. Put some screen shot to make it easier to understand.
7. Create A Certificate
You are going to sell this software online, it is important to let your buyers know what they can and can not do with your software.
For example, if you don't want your buyers to sell this product then you need to tell them in this certificate, tell them that your software is for personal use only and may never be distributed in any ways.
Create a pdf file for your certificate.
8. Zip It!
OK now you have a software, a user manual, and a certificate. Make one zip file containing these 3 files.
Congratulations, you have just created your own software package that is ready to sell! Next steps is about setting up the website to sell your package.
9. Create Cover
When you sell a digital product online, it is important to present it with a cover. That is an image that look like a box or cd.
The reason why this is important is because your prospects can't see or touch what they are interested to buy. With such cover you will give them the feeling about the product.
Find some nice graphics related to your software. And create your eCover.
10. Find A Way To Sell Online
There are many ways on how you can sell a produt online, let me explain some of them:
Joining an affiliate merchant system
There are some websites where you can join, upload your products, entered your sales text, and the rest will be done automatically for you.You don't have to worry about payments, about refunds, and about your affiliates.
Using paypal buy now button
You can create your own website and use the paypal buy now button to receive payment from your buyer.But using this method is not reccommended for a digital product since your download page is not protected.
Buy scripts that will allow you to automate all the process in your own website
There are some scripts you can buy that allow you to have a professional looking website that sells digital products.Your download page will be protected. And you can manage affiliate too.
Go search and find such scripts that suitable to your needs.
11. Plan And Write Your Sales Letter
Sales letter, it's all the future buyer will see before they decide to buy your product. Write down some important facts about your software, why they need your software, why yours is better than other's, what they will receive when they buy and why they need to buy now.
You can give your software to some friends and ask them to write testimonials. Put these testimonials in your sales letter to gain more trust from your website visitors.
It is also reccommended to create an urgency to your buyers. For example, you can tell them the prize will go up if they don't buy now.
12. Set Up Your Store
What ever system you chose for your online store, now you should put all the pieces together to create your own store.
This store should consist of at least:
- sales page including eCover- a link to order system- a link to contact you- a link to download after successfull paymentMake sure you have set up your store properly, don't forget to upload your zip package where buyers will download.
13. Final Test!!
OK, now you have everything ready. Don't promote it yet untill you test everything.
Pretend you're someone visiting your site.
Does your sales page attractive?Does your ecover looks good?Check every words and every links in your store, make sure it all look good.Now test the payment.
Buy the product, Does the payment system work correctly?Does the download link distributed correctly?Does the downloaded zip package can be extractec and installed correctly?14. Promotion
When you test everything and satisfied with the result, go ahead start promoting your own software store.
If you chose the right software to sell, and chose the right market, you will start seeing dollars coming in to you.
Good Luck!!
eCover Samples
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ambreen says:
3 months ago
quite informative, but it need a lot of free time. so i suggest to do some practical work instead of that techniques.