You may have heard the statistics--97% of people who join network marketing companies, fail. Taken another way, only 3% succeed. What does that mean? If taken at face value it appears that getting involved with network marketing is not a smart thing to do. But let's investigate this statistic from a number of directions.

First, it's important to note that 97% failure rate is comparable to the overall failure rate of new small businesses. I'll say that again. 97% of new small businesses, fail. There are a variety of reasons for this ranging from poor capitaliztion to poor marketing to a bad economic climate, along with many others. The point is, that when you enroll in a network marketing company with the goal of making money, you have become a small business owner. The chance of success is the same as if you'd purchased a dry cleaning store, or opened a coffee shop.

Now let's look at network marketing itself. Getting involved in network marketing requires much less in terms of capital outlay, financing, materials, etc... than other small business ventures. Most companies are set up so that you can begin working from the get-go with an investment that is within reach of the average person. Yet from this humble beginning, you have the potential to reach a 6 figure per MONTH, income if you do one very important thing.

Don't Quit!! Of those 97% who fail at network marketing, the majority gave up too soon. If you follow the statistics for a few more years you will find a very different story. People who commit to a company and keep working through the initial learning curve, are usually making a substantial income by year three. Follow the story further and you'll learn that after TEN years, those people are making a residual/passive yearly income that is in the six figures and often the higher end of six figures.

This is a business of duplication. At the beginning much of your time is spent learning the ropes. People often get discouraged because they are not making good money in 6 months. How long did it take you to become good at your current profession? Yes, anyone can do network marketing. But it is not a get rich quick scheme and it does require skills, training and practice. The more you learn and the more you practice, the better at it you will become.

So initially you learn. As you learn you begin bringing more people into your organization. Those new people also need to learn,as do the people that they enroll. The duplication process is beginning, but only just beginning. Over time the law of exponentials will take over and you will start to see duplication increasing in speed and in numbers. If you quit while you're still in the beginning stages of this new profession, you will never get to that point. You will fail.

So the ONE KEY to network marketing success is: DO NOT QUIT!! Align yourself with a company and a product that you believe in. Devote yourself to learning all you can about this business. Make sure to develop relationships with leaders in the industry. And most of all, DO NOT QUIT!!