People find it easier to handle online surveys that come through emails rather than telephone based or postal based. It is always a challenge to convince your customers to open, read and respond to the survey in the emails. Most clients do not respond to such surveys because of their busy schedules. Hence, many companies offer them incentives to respond to the survey. These incentives can be some freebies or an e-book or a report of some kind. Besides these, there are other incentives you can offer to your clients.

Many companies organize promotional offers on a regular basis. An invitation to one such promotion or a chance to avail the offer, are incentives you can offer to your clients to respond to your survey. You can also offer special discounts on your products and services, if your clients take the survey. For instance, if you have garment shop, then you can offer a discount on some well known brands. Interested clients will respond right away.

Cash prizes can tempt most people to participate in an email survey. So, if you have such an offer in place, then inform your clients that they qualify for such a draw automatically, if they respond to the survey. This incentive is not completely foolproof because clients generally don’t trust any offers of this sort. Hence, you have to convince them before that your intentions are strictly honorable and that you do intend to waste their time.

Who doesn’t like to go out for dinner, when it’s free of charge? This is another incentive that you can offer to your readers. A dinner for a couple or a family will surely entice your readers to respond to your survey. The place, where you intend to send your clients, should be decent. More importantly, it has to be in the area where you intend to send the email surveys. Your subscribers will not go if the place is too far off. You can also offer them a gift coupon and let them choose the place.

These are some incentives you can offer to your subscribers, for participating in your email survey. Be careful about one thing when you offer incentives. Your clients’ should not be influenced by them because they may not reply honestly and the purpose of your email survey will be lost. There are people, who participate in any online or free email survey to avail the gift or incentive you offer.