Recently, I created a number of Hubs about Affiliate Marketing that have been well received. But, one in particular has garnered a lot of interest... and a lot of questions, so I've decided to revisit the idea of video and more specifically, Video Commerce.

OK. Video Commerce. It's not a buzz word yet, but mark *my* words it will be. As more and more people come to realize the power of video on the web, it's only natural that those same people will be looking for ways to make money from it and that's what Video Commerce is all about.... leveraging the power of video to convert sales.

It really shouldn't come as much of a suprise that video can be *incredibly* beneficial.

Short of "smell-a-vision," video is the best way to let your potential customers really get a good feel for your product. They can see color, size and fit. It's even possible to get an idea of weight!

More and more internet users are watching videos online and as they say, seeing is believing. Now you can say seeing is believing is trying it for yourself.

The guys at Blendtec made millions of viewers believe in the strength of their blenders by mashing up all kinds of unlikely things. And, not only did they show their product in action, they got people to participate by suggesting things to blend. (And spawned more than a few knock-offs)

More recently, millions of people have become convinced that their cell phones can pop popcorn for no other reason than they saw a video of it. And, once again, videos duplicating the experiment are popping (no pun intended) up all over the place.

So, if people are watching videos, sharing them with friends and even more amazing, mimicking what they see, wouldn't it make sense that if they see a product they like, they'll go buy it?

Again, seeing is believing... just ask the guys at Blendtec. They went from being an obscure blender company to probably one of the most recognizable brands... in about a year.

So, how do *you* use video to sell your wares?

Right now, there's a company (that I've written about many times before) that's leading the charge into this new realm of Video Commerce.

Qoof has created a widget that plays videos, offers product information, provides photographs and gives product reviews. But perhaps the most impressive feature is its "Buy-it-Now" button.

The Buy-it-Now button has in essence *created* the idea of Video Commerce. Now, like never before, a potential customer can go from watching a video about say, a Dell computer, to actually buying it with the click of a button. Yes, with the click of *one* button.

Talk about sale conversion potential. Amazing.

The Qoof widget is perfect for affiliate marketers (another one of my favorite topics.)

CJ, Linkshare and Performics affiliates can grab the widget from the Qoof website, enbed their affiliate code, place it on their sites and start making money.

Companies that currently offer widgets include Drugstore.com, Ice.com, MyWeddingFavors.com, Net10 Wireless, Cornerstork, Canvas on Demand and Dell Computers.

While the widgets are only available through the affiliate networks mentioned above, more features and functionality are expected to be rolled out within the year.