White Hat Video Marketing
53Video Marketing
This is a little guide I threw together after a few moments of pondering over some of the current blackhat video marketing techniques. In case you haven't heard of them, they include downloading and reuploading videos with url's to your blog/parked page/cpa offers in the description, or watermarked on the video. None of that is really too blackhat though, and neither is this method in fact I'm pretty sure this is something more professional bloggers would do than spammy blackhat kids. This method isn't new at all, but I'm sure some could find it useful.
Step 1) Write an article and then post it to your blog. (You could just post the video you make, but that's not good for SEO purposes). I would suggest something like; how to fix your wii, how to spay your cat, how to cheat on a test, or etc... Of course you'll want to cover your blog with ads and affiliate links (don't make it ugly). Or if you're promoting a landing page then you don't really have to do anything :D.
2. Video tape yourself or you computer screen as you complete the task that you are teaching people about. For example... I would basically just video tape my screen as I read off of this article. You could get way more complicated than that though. Popular softwares to use would be hypercam, camtasia, camstudio, or maybe fraps.
3. Open your video in some sort of video editing software once you're done. I prefer to just use windows movie maker since the editing process is very simple.
4. Now that you have the program open in your video editor you can narrate the video if you haven't already. What I would do is read the article I wrote to correspond to what you're doing int he video. You can add annotations and links in your description on youtube, and other video sites.
5. Add the url of your website as a subtitle on your video. This way people will know where the video came from no matter how it is shared. You can include direct links to your website or blog post in the description of your video also.
6. Now is the crossroads between white and black hat. You could just let your videos sit there.. or do something worthwhile (I have no idea). Or you could go the black hat route and just use software like Tube Automator to inrease the traffic to your videos. Whatever you choose to do, this method could get you lot's of visitors, and a niche video channel that many people will subscribe to if you create informative videos.
Good luck video-affiliate-marketers.
There's only 2 links...
*edit... no links
Does White Hat Work.. kinda :D
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david says:
13 months ago
nice post, I've been using video marketing to advertise my websites as well. :D