Short and Sweet: I LOVE Squidoo. I find it to be a great platform, however I wanted to give Hubpages a fair chance.

At first I'll admit Hubpages comes out to be too simple for my taste, but then after I thought about it I realized where I and other Squidoo users could benefit more from Hubpages than Squidoo

I always tell people "Squidoo is like a prettier and more personal Wikipedia". However I rarely tell them "If you want it to be pretty, you'll eventually need to learn basic HTML and CSS".

For someone who is too impatient to learn these, Squidooing can prove difficult. Sure there are now modules that make up for it such as the Link list, Text list, Flickr, and Polaroid modules, but many newbies don't even know those exist.

For those people hubpages has the simplicity for only the things they need, it is a great way to start writing. As they grow as writers they'll probably eventually want more artistic freedom and decide to learn html and move back to Squidoo, but until then Hubpages is the perfect place.

See there's a common knowledge about Squidoo:

Squidoo royalties are only bonuses, the main money is from your own affiliate sales.

Most Squidoo citizens are part of Clickbank, PepperJam, and other affiliate networks because that's how they make money on Squidoo. Those people probably wouldn't like Hubpages much because they usually like to use html to make their affiliates look as good as possible and , let's face it, without css you can't really do that.

However I've seen some of those people sometimes go "I have this idea for a lens but I'm not sure how to monetize it". After all, there aren't always products on the stuff you care about. When that happens they either don't do the lens, or they do it but rely solely on Lensrank royalties. However if the lens isn't in the first tier, it's usually not worth it.

So, I would say to those Affiliate loving rich squidooers, if you have a lens idea and you're not sure how to monetize it, it's better to make it into a hub. That way instead of relying on the community's adsense pool, you get your own and you might even add some Kontera into it. After all what's better? Having a 3d tier lens earn 7 cents a month, or letting it have its own adsense and potentially earning far more?

Ideas that can't really be monetized.

Example: a TV show that did so badly it didn't even have a DVD release. You can't really monetize it since it did poorly, has little to no swag to sell, and probably doesn't have any special actors you can focus on. At least as a Hub every flamer, or secret lover, of the show will potentially earn you a decent Adsense revenue.

(Ok, it's not a great example but you get my point)

Another Example: This very hub! Could you imagine trying to monetize this hub? You really can't, so adsense (and Kontera if I ever get approved) are really the only options, and I wouldn't want to have to rely on lensrank to earn a decent amount.