Xocai was a winner right from the start with me as I am a unashamed chocolate fiend! The product line is a chocoholic's dream; delicious cookies, and scrumptious brownies, to name a few. The featured product is a chocolate based beverage named "Activ.""Activ" is delicious and fortified with an "army" of nutrients. Make no mistake, Xocai is more than just healthy chocolate, it offers one of the hottest mlm opportunities in the networking world!

We Americans LOVE our chocolate. And it is our frenzied lust for the stuff that makes Xocai's(pronounced :"show-sy cai") business plan so effective. Find a product that has long been considered a "vice", and prove that it is healthy, and "voila", instant network marketing success!

CoCoa Power!

Who would have ever thought that unprocessed, dark cocoa powder would be the world champion of anti-oxidants?You know anti-oxidants, those little "muscle bound" free radical "scavengers", that have been making headlines in the scientific journals. An abundance of anti oxidants will dramatically enhance our immune system and make us less prone to many diseases. At the core of all Xocai products are some form of cocoa. Many of the products also contain derivitives of different types of berries, another anti-oxidant "heavyweight."

Can You Overdose On Chocolate?

Network marketers who join the ranks of Xocai distributors, must really love chocolate! The parent company, MXI Corporation, suggests that the products be consumed in some fashion 3 X daily. In addition to regularly consuming the products, distributors are encouraged to give out free samples as part of a marketing strategy. This marketing ploy is intended to entice potential distributors who have a "sweet tooth."

I had to grab a buddy of mine who went to Harvard, and have him explain MXI Corporation's compensation plan. And even then, my head was spinning! I think that mlm companies must feel like the more confusing the compensation plan, the better. The plan is a double binary, which has been around network marketing for years. The originators of the plan claim that it potentially can pay up to 50%of a distributor's total volume. That seems far fetched to me.

I have reviewed many mlm opportunities, and I know that successful marketing is the key to long term success. Unfortunately, Xocai distributors are encouraged to use old fashioned mlm marketing techniques. These include approaching one's "warm" market,( friends,relatives,business associates etc.)or handing out free samples of the product. These techniques can be unrewarding and uncomfortable. In fact, lack of results from these techniques has led many a network marketer to leave his/her's business. Hopefully, Xocai will apply "attraction" marketing techniques such as those taught at Renegade University. Renegade University teaches students to leverage the power of the internet to attract prospects. Xocai needs to go back to school!