I am in the process of establishing an on-line presence in order to make money on the internet. I am not embarrassed about saying this. After all I am just one of millions of others worldwide doing the same.

As such I am always on the lookout for old and new information. There are several excellent articles here on hub pages dealing with various subjects of internet marketing and how to make money on the internet (see links below).

A new product, PPC Bully 2.0 was recently launched promising to show you how to launch a profitable campaign in 60 minutes or less. That kind of hype arouses my suspicions.

I did not find this product myself. It came to my attention through by friend, teacher and mentor Bob Yeager from a blog post on The WEST Program Blog. What I am about to say may generate flack from various sources on the internet, and that is quite ok. I will be joining a special league of people,who speak their mind on new or  old products, as well as the whole issue of making money on internet.

Knowing a quite a bit about how to make money on the internet, I did not take Bob's words for granted. But I do want you to read his introductory paragraph:

"Here we go again. Another product launch with another adword campaign and keyword spy tool. Are you getting tired of it yet? Well, some marketers are and here’s why. 90% of the people who will purchase the PPC Bully 2.0 will get it, pay monthly membership fees, screw up a few adwords campaigns, lose a ton of money and blaim it all on the tool and say PPC Bully 2.0 is a scam or a keyword spy tool."

Bob Yeager is my friend, teacher and mentor, so I trust what he says, but I don't take anything up front any more. I decided to check out this new product.

On the opt-in you can sign up for the free report about this new product "PPC Bully 2.0", which I did. I wanted to read the report myself, which I did.

PPC Bully is based around tools for spying on your competition when running per per click campaigns. Very important and very useful. PPC Bully has created a data base of keyworks (an essential tool in per per click campaigns) of millions of keywords, culled from domain names, merchant ID, affiliate ID, keywords and destination urls. They offer you use of this extremely extensive data base.

This is where the red light went on for me. I am not an expert in keywords, but I do know this.
1.  If thousands use the same keyword base, those keywords are soon going to be either very expensive or useless.
2.  Keywords have a lifespand, some longer than others.
So with this, anyone using this database still has to do more keyword research.

But listen once again what Bob has to say about this:

"I can say this, the attrition rate of PPC Bully 2.0 will die out within the year. Here’s why. You will have marketers blowing one anothers’ adwords campaigns with the tool. Click Bank affiliates are going to get sick of everyone knowing what products they are promoting and which adwords ads they have out there, as well as, which keywords they are using and what their costs are."

Keywords are an important and essential aspect of any internet marketing campaign, whether PPC, article submission, blogging, etc. But it should never be the only strategy. In any thorough businesses internet all the various strategies and tactis should be in place. In fact PPC, as successful as it can be, can also be the downfall of any aspiring marketer.

Once again, don't take my word for this. Check PPC Bully 2.0 for everything I have said for yourselves.

I am much more interested in having and allowing others to have a fully rounded internet training. This can be obtained from World Entrepreneurs Success Training. This program, spearheaded by Bob Yeager, is in the process of becoming an accredited UK University training program with credits, one of the first of its kind for steady, efficient ways of multi-digit income levels.

Again, don't take my word for it. Check here for what others have to say about WEST.