Trivita™ And The Cooperative Marketing Model/ A True MLM Contender

In the 21st century, making money online has ignited the entrepreneurial dream. Our senses are bombarded with get rich dreams, and fantasies of checking out of our 9-5.

The purpose of this lens is to bring an awareness of a business model, that many people are unaware of. Cooperative Marketing, is the concept used by a company in Scottsdale Arizona called Trivita.

Many, many, many people shudder at the very word MLM...gasp. People have lost a ton of money, sleep, and a relationship or two because of it. People are looking for a legitimate alternative to Multi-level. A business that they can work, not one that works them. A company that can actually deliver on the promise of that little word called "residual income"

My intent is to facilitate your education of this business model, not to beg you to see things my way. Not to undermine your intelligence either. Network Marketing companies will continue to emerge, however, let me broaden your vision of the Cooperative Business Model

Trivita was founded by Michael Ellison. The very name TriVita is a an embodiment of our spiritual, physical, and emotional nature. In 1971 Ellison Media Company (Trivita's parent company) was founded and quickly grew into a national presence in the Christian media industry. Ellison Media Company is responsible for developing the front-end direct response strategy for Trivita which included placement of long-form television and radio infomercial programming, Direct response print, and Web-based direct marketing, and response marketing

TriVita spends millions of dollars each year advertising its products on television, radio, in print and on the web. In return, they pull in thousands of new customers every month. The infomercials give brand awareness, credibility and exposure. The dynamics of having a true customer base is tremendous. This means that Trivita has a firm grasp on acquiring customers, thus eliminating its business affiliates from becoming a distributor of their products. In other words Trivita's products are not for resale. I am not suggesting you dont seek to acquire customers as a business affiliate. I am stating that that within the Cooperative Marketing Model, you have no direct involvement with the transaction of products to customers.

For people who do not have time or do not like the process of handling products, shipping them, or asking people for money, this is ideal. The customer support is handled entirely by Trivita. Every order is handled solely through the company.

An overlooked benefit that B.A's have over becoming forced distributors is that its products are not for resale. Anyone who has been involved in mlm has at one time or another resold their companies product for less then they purchased it for. The price fluctuation can hinder your ability to make a profit or even break even.

Trivita upholds a message of health and wellness to its customers. This is evidence by its 10 essentials campaign slogan, which is the foundation of their health philosophy.

25 Times Faster then MLM is a bold statement, so let me explain. When you sign up for a complete pack with Trivita, 25 customers will automatically be placed in your organization. You now have the life time purchasing rights of the customer, and will receive commissions from their every purchase

If you were to sign up 10 people in practical MLM you would have ten new people in your business. However if you were to sign up ten people with a complete pack you would now have 250 people in your organization.

Understand that you are free to follow up with these customers personally if you see fit, or not, it is entirely up to you. Either way, TriVita will begin a direct mail follow up with them, which is another distinct advantage of Cooperative Marketing and customer retention that will be discussed shortly.

What would be the purpose of acquiring customers in your business if you have no ability to retain them? This burden usually falls on the shoulders of many MLM'ers that hope to establish true product users in their downline. Trivita , however has taken the initiative to ensure your success by following up with your customers for you.

Every customer that is acquired by you will be placed in a continual education process, whereby the company places them in a backend marketing system. There is a level of commitment that Trivita instills to every single customer. Twice a month customers are sent direct mail promotional pieces, email follow ups, educational brochures and "Vita Journals" This is all done by a proffessional marketing team with over a hundred years of combined experience.

In all honesty, most Multi-Level Marketing Companies do everything in their power to monetize your life with their company. You will be very hard pressed to find a company that not only offers to follow up with your customers professionally, but at no additional cost to you.

The last eight years members/customers had no idea that there was a business side behind there purchases. However TriVita has begun to encourage the business aspect to its customers.

As a customer begins to purchase products month after month, they will inevitably begin mentioning them to their friends and family. By simply introducing your customers to the member referral program , customers will be allowed to profit share with TriVita. When they introduce somebody to TriVita's products they will be rewarded a 25$ dollar gift card, and the customer they refer will receive a 10% discount on their first order.

Additionally you can introduce your customers to the affiliate referral program to offset their product costs. The process is simple and involves filling out a free application. When an affiliate helps introduce a customer to TriVita's products they will receive a $25 dollar gift card, and 21% commission on the products purchased.

One of the hardest parts about succeeding in MLM is obtaining customers that are interested purely in your products. Usually people become so enthralled with trying to recruit people that they don't utilize their products.

Of course not everyone is interested or believes your Peruvian mountain berry juice will benefit their health in any way. Companies in the MLM World have attempted to do what TriVita offers its Business Affiliates, but never quite have.

The Media Acquisition Program allows you to simply purchase customers directly from the company. As i stated, most people have found it very hard to gain a product user, Trivita solved this by incorporating the Media Acquisition Program. This customer will also be entered into its backend marketing direct mail system. Customer Acquisition and Customer Retention is the key to residual wealth, and Trivita has solved both.

Usually a beginner in MLM will sign up and are FORCED into purchasing a personal sales volume, and then a qualifying volume. And if you aren't able to resell the products, well that equals no money for you and piling up boxes in your garage.

Meanwhile you are talked into buying some recruiting/advertising material from your new company, while this can be helpful, It has always struck me as strange that the company would charge me to buy their training material that in turn brings them in more revenue.

You are encouraged to participate in effortless order, which is TriVita's version of an autoship. However you aren't forced to. Additionally the most you will ever be asked to pay a month in effortless order is 100 dollars, even if you are at the top of the pay plan.

My whole point is that the company allows you to learn the business model, while you establish a business with them. It isn't trying to make money off of you three different ways as fast as they can, before you drop out.

Through proven marketing systems TriVita gives its business partners an opportunity to succeed with them. The Master Conversion System allows you to personalize your experience with your prospects, and help educate them. The Master Conversion System Consists of a personalized website, and an educational overview product along with a cd/dvd.

The Gift of Health also allows you to let your prospects experience the benefits of Trivita's products. Sending them a free box of B12 (yes free, no hidden charges or shipping & handling they pay for) enhances their experience with the company.

You also have access to several promotional marketing pieces and videos to help educate prospects about Trivita, and stimulate your success.

Trivita is an active member in several charitable non-profit organizations. They donate their time to The House of Giving, which in turn donates to charities including Red Cross, Life Outreach International, Faith House and PREHAB of Arizona.

To learn more about Cooperative Marketing, and how you can get started for as little as 100 dollars, visit my website at http://www.synergywealthbuilders.com