I'm a small business owner who scoured the web and tried countless methods to drive more traffic to my website. Once I did, I realized what most small business owners don't know: it doesn't matter how much traffic you drive if it's the wrong type of traffic.

I only need Arizona traffic... and the advice for that is a lot more difficult to come by. So, if you're looking to specifically drive Arizona targeted website traffic, I'm here to help. I was able to bring my website up and increase the traffic dramatically from the information I'll have here. I hope it helps you as well.

You have built a website, put up the content, and are now ready to drive Arizona targeted website traffic. But are you sure you're ready? Before you spend the time, effort, and money driving more traffic to your website: you should make sure your website works the way you want it to. In short, you need to make sure your website is hitting the goals you initially outlined before you bring lots of traffic to it. Otherwise, if it doesn't do exactly what you thought it would, you're wasting money and time.

Define the goal of your website. Ask yourself,

• Do you want it drive leads or sales inquiries?

• Should it sell a specific product or service?

• Is it there to provide information and build you as an expert in your field?

Once you define the goal of your website, ask a third party what your website does. You can ask employees, family, friends, and customers:

• Why they would visit your website.

• What they were driven to do on the website.

• What their experience with the website was like. Did they like the site? Was it easy to find what they were looking for? Was it easy to register or purchase your product/service or make an inquiry?

• Would they recommend the site to friends and family?

Evaluate your website goals with the experience your third party had. Do they match? If they do, you're ready to start driving more Arizona targeted website traffic. If they don't, you should reevaluate your website and make the necessary changes so your website does hit your goals.

Now that you are sure that your business is ready to start driving Arizona targeted website traffic, here are some of the people you should tackle first.

1. Current Customers: If you are not a start-up, your current customer base is a great place to start driving more traffic. Mention your website in all of your communications - an email signature line is often overlooked. You can also start a contest or a referral program to have them send their friends and family to you.
   
2. Family & Friends: Your family and friends want you to succeed - so do those of your employees. Draft an email and send it to everyone you know about your new website, explaining the changes that have been made and how it's helpful to everyone. You may also want to mention the contest/referral program in step 1.
3. Press Releases: These may cost you a bit to get written and published, but these are a great way to drive Arizona targeted website traffic. If picked up by Arizona publishers and news stations, you have the opportunity to be seen by everyone you want to target.