5 first Internet Marketing Tips

1- First internet marketing tip : avoid to have not any enhancement about your products or services

On some sites, you have to navigate several minutes on the different web pages before finding a link that brings to services or products that you are offering.

Other sites don't allow to ask for informations or to order on line!

However, it's not difficult to insert a form on your site.

It's important in Internet marketing.

Even if you don't know how to use "cgis", you can utilize a "mailto".

You must ABSOLUTELY give the direct possibility for your prospect or your customer to order or to contact you very easily, naturally.

2- Second internet marketing tip : avoid to insert some big and useless images

Your visitors are seaching for valuable informations and also swiftness.

Many sites are full of big images that are slowing the connection to your site adnwhich are not bringing any informational value.

Your home page or your squeeze page must not go beyond 20 Ko, included images.

Insert useful content instead!

3- Third internet marketing tip : avoid "Welcome on my site"

Such phrases, the continual repetition of your society name or common sentences are only contributing to muddle your first goal : grab instantly the attention of your visitors.

Your home page and all the other pages of your site must begin with a title sufficiently attractive to generate an interest for your visitors.

After having read your title, each visitor must feel that they will gain something by knowing what is containing your site.

4- Fourth internet marketing tip : avoid what is flickering, rotating, scrolling, counting...

In the past, this kind of flashy things was considered as new, unusual and interesting.

Now, this is over and what is flickering, rotating, scrolling... is very annoying for many web surfers and will only result by the fast "escape" of your visitors.

As for the counter, it's only for a strictly personnal use and have no interest for your visitors.

5- Fifth internet marketing tip : avoid external links in your home page.

It's as if you possess your own desk and, in front of your door, many corridors and doors that lead to other desks!

When a potential costumer is visiting your site, why giving him (her) the opprtunity to go away immediately and never come back?

If you want some external links on your site (reciprocal link exchange), put them on a dedicated page that your visitors will look eventually after having discovering the important pages of your site.

Stay tuned!

Next time, 5 new tips will be given.

6- Sixth internet marketing tip : about the "Awards"

11- Eleventh internet marketing tip : avoid "page under construction"

It's an awful thing to see on the site of a company that wants to look professional, this kind of page.

You really have to avoid this.

A visitor, when he is landing on such a page, is feeling very frustated because he was searching for content.

He will surely go elsewhere and won't come back to your site.

12- Twelfth internet marketing tip : avoid broken links

A broken link, it's a link that is pointing to another site or one of its pages and, instead of landing on the page we click for, we can see "404 or Not Found error message".

It's also considered as unprofessional by your visitors and they also feel very frustated and angry.

13- Thirteenth internet marketing tip : avoid "missing" images

Another tip that looks logical... but it's impossible to surf on the web without findind sites where some images are missing, even for sites of big companies.

14- Fourteenth internet marketing tip : avoid uncomplete "contact page"

It's very surprising !

Some companies are searching for customers and hope making business with them, and they remain anonymous on the web.

To maximize your credibility, you must give to your potential customers informations about you, at least your name and a specific email adress for your site, where you will immediately answer to all the questions of your visitors.

You must convince them that you are serious and that you take care a lot of their needs.

15- Fifteenth internet marketing tip : avoid a long long lasting lasting boring boring "Presentation"

Despite the continual seeking of informations by web surfers, most of them will never read pages that are too long.

It's better to split your very long page in several pages with a more "human" length.

Furthermore, with this method, it is possible then to separate your pages by different themes and so, to help your visitors to target the informations they are searching for.

16- Sixteenth internet marketing tip : "Cookie" or "not cookie"?

Cookies are informations snet by the site on your computer to improve the "interactivity".

With the cookies, it is possible to deliver to your visitors a more relevant information and content.

Nevertheless, many persons are considering cookies as a violation of the their private life.

Don't harass your visitors with tons of coookies every second. If you want absolutely to use them, don't go beyond one by visit.

17- Seventeenth internet marketing tip : avoid the free bonus that are not satisfied

You can propose free bonuses on your site in order to obtain the name and e-mail of your visitors.

But you can do this only if you are able to honor your promise, to satisfy this offer and this, what can be the number of inquiries.

If you can satisfy all the inquiries, it is really very bad for your reputation.

If you think you won't be able to honor all of them, warn your visitors with the numbers you can satisfy.

18- Eighteenth internet marketing tip : avoid order form not protected

In order to stir up confidence and seriousness, and to make easier for them to buy in your site (and for you, to have more sales), you must protect the informations your clients must give to pay you.

It is very important for internet marketing success.

19- Nineteenth internet marketing tip : avoid plug-ins, java, pop-ups which appears everywhere

Only a very little percentage of your visitors will take the time to downlaod the plug-in, rest their computer and come back to your site.

They will either go to see elsewhere who, maybe, don't get the most recent technology but who have a website easily accessible.

You can use some of these tools but don't abuse. The important thing to remember, it's your offer and how fast and easily can your visitors access to it !

20- Twentienth internet marketing tip : what about the work of other persons?

Some internet marketers don't hesitate to use images, contents or templates some other internet marketers are using and creating.

Don't forget the copyright which also concern internet.

If you want to use some images or contents, you can ask to the webmasters.

It's unlikely that he will not agree...