You have all seen zoo zoo ads in television and also during the match in between you find vodafone zoo zoo ads. People have accept that ads and they have really surprised how this ads are made is that animated or flash or its really a man made.

Yes your exactly right its Man Made not an animated cartoons. This was the advertisement created by Rajiv Rao for vodafone which is one of the biggest mobile company. For first few days he created two cartoons. There was no such response people were thinking this is cartoon created and its not so funny later on these cartoon attracted young people and kids. Now this zoo zoo is very famous and each and every class of people liked this vodafone zoo zoo. In every painting competition , also in toys shop we can find these copy of zoo zoo. This is a great achievement by Rajiv Rao. He is a executive creative director at Ogilvy India. From past 16 years he is in this field

Rajiv Rao says" We wanted something that sounded cute, lovable and a bit mad like the characters"

Most of them said its boring and not a good idea to do.But later on they also joined hands with him.

Rajiv Rao man of beautiful ideas. He won 2 golds at cannes of his first visit in Ogilvy. He says that he is very much happy with some interesting work. work that that won awards at cannes and work that was liked by people on the streets.

Rajiv rao has many ups and downs in his life . Advertising is not his first work .He started his career in selling vaccum cleaners. He took this as part time jobs after his graduation.He also says his first job in advertising is like steve jobs in apple computer.

Advertise is not a easy job. They will have lots of pressure ,  rejections . It even takes whole time in your life. Longers hours of work less sleep. If you lose and got rejects . The response you get is high.

Any way people have accepted it and Rajiv Rao is happy with work and response from the people.Please see the images of his work . congradulate him for his success...