Trying to become an SEO expert? Researching on the different SEO software that would assist you in becoming an adept in search engine marketing? If your answers to these questions are 'yes', it’s important that you have to understand the types of SEO software that would enable you to imbibe expertise in this field. This article presents you the 6 types of SEO tools that are critical for succeeding in search engine optimization for your website. 

Web Analytics Tools 

These are the set of tools that would enable you to understand the keywords that help you drive heavy traffic. Some of these tools can even tell you regarding the number of page views and site views on a particular day, in a week, in a month or even in a year. Site Meter, Stat Counter and Google Analytics are samples of this type of SEO software. 

Keyword Research Tools 

The type of the tool that aids you in understanding the keyword density of the different keywords that you have used in your site is the keyword research tools. You can set filter conditions for the keywords for which you are researching. Word Tracker and Keyword dictionary is a couple of the keyword research tools that can tell you’re the details of the keywords that you are using in your site. 

Competitive Research Tools 

The category of the SEO tools that help you in understanding the traffic details of your competitor is generally termed as competitive research tools. You can also understand as to what are the keywords that is driving huge traffic to the website of your competitor by making use of these tools Xinu are a few of the competitive research tools that website owners generally make use of. While it is very critical that you understand the traffic details of your competitor, it should never be done at the compromise of article quality in your website. 

PPC Tools 

If you are a search marketer, one PPC tools is a must have. The PPC tools give you a list of keywords that are fetching good convertibility for your competitors. Since they often turn to be expensive, the best thing you can do is to get coupons that gives you a reduction of price when you purchase PPC tools. Yahoo search coupons and Google Ad word credits can help you have a reduction in their original prices. 

Link Analysis Tools 

The link analysis tools can give you the profile details of your link. It can go further and give you a list of heavy traffic sites that are great to get links from. Make use of them and within a few days, you can be assured of getting heavy traffic to your site too. Link harvester and back link Analyzer is a couple of the link analysis tools that you can use with ease. 

Rank Checker Tools 

These tools help you understand the ranking of your website in different search engines. CleaverStat is a free monitor rank checker tool from Google. It is simple and reports a comparison of the keywords you specify for your website and the details of the websites of your competitors. For more features, you can make use of accurate monitor from Google. It comes with a cost and proves to be highly useful.