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Techniques to Promote Your Articles Effectively | Content Sharing Websites

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By Susana S


Why promote your articles?

There are two main reasons for wanting to promote your articles (blogs & websites too). These are to increase traffic and to obtain one way back links. Both of these strategies will improve click through rate (CTR) - so more pennies for you! Making some time to work on increasing traffic and getting back links will:

  1. Bring more visitors to your pages
  2. Improve your position on google search (serps)
  3. Increase your pagerank

For the complete beginner I'm going to explain each of these terms more fully. For more seasoned internet publishers scroll down to see the websites I've identified.

Traffic

This term relates to how many visitors you get to your pages over a day, week or month. The basic premise is this: more visitors = more clicks. That's why internet publishers spend time trying to increase their internet traffic, because to make a reasonable income they need a lot of visitors to their pages.


One Way Back Links

A one way back link is basically a "vote" for your page. Google uses these "votes" to help determine how good your page is and therefore, how high in the search results your page will be placed. Think of it like this: if you write a fantastically, brilliant article on "How to Increase Page Rank for Google Search" then hopefully in a natural way, over weeks and months, other websites and articles will post a link to your page from their page.

These links are "votes" for your content. They say, "Hey, this page is really worth reading!" The difficulty is this - who will know when you have published a fantasically, brilliant article to even be able to link to it in the first place?

That's one reason why web publishers make efforts to create for themselves, one way links to their content. Google still sees the links as votes even when you have created them yourself! The more incoming links to your page the higher in the search results your page will be placed and the higher the page rank for your page. Both help increase traffic to your page and therefore click through rate.

Click Through Rate (CTR)

An average click through rate is just 1-2 % per thousand. What this means is that if you have a 1000 visitors in a given period, 10 - 20 of those people will click on an advert. Not a lot really! These figures are just averages though. If your page content is targeted to people that are looking to buy a product or service you could well have a much higher click through rate.


SERPS (Search Engine Results Pages)

When web publishers talk about serps what they are referring to, is what position their pages are at on search engines (mainly Google) for particular keywords or key phrases. Getting on page one of the results page is the broad aim, and getting to be first on the first page is the ultimate aim. Why? Because 70% of people will click on the first result!

So for instance, my HubPage, "How to Describe Yourself" is at position 6 on Google's first page for that very same keyphrase. This brings in a lot of visitors, much more than if it was on page two or three of the results pages. And if it was number 1? Well I'd have tonnes more visitors!

PageRank

Pagerank is specific to Google. It's a special formula that google uses to determine how much of an "authority" a page or a website is. The highest possible pagerank is 10, the lowest is 0. The impact of pagerank is that generally speaking, pages with rank 10 will outdo those of lesser ranks in the search results. Pagerank 4's will outdo pagerank 3's and so on.

It takes a few months minimum for google to asign your article a pagerank, so don't worry if you haven't got one yet. Just for your info an average pagerank is 2 or 3. HubPages rank is 6 (which is very good) which is why our hubpages can get a good position on the search results quickly.

If you want to check your pagerank or serps, here are the best, free SEO tools I've come across for doing that as well as other important tools.

Okay, so now that we've finished the lesson on why we should promote our articles, let's look at where we can promote them.

Where to promote your articles

Where the best places on the internet are to promote your articles is a HUGE topic, so I'm not going to be able to cover everything here, nor would I want to! So I'm going to focus on Content Sharing Websites and provide links to the best articles on the other methods of article promotion.

10 Content Sharing Sites

RedGage

At RedGage you can post the link, title and description of your articles, blogs and websites. The website has a nice look. You can earn through adsense. It's simple to add your content. A negative is that I find the site quite slow.

Qondio

Qondio is a fairly new site that actually encourages you to promote your website and offers 100% adsense revenue! The more content links you add the better. There is a $5 charge to sign up.

shetoldme

Again you can post the link, title and descriptions of your articles. It's easy to use. All links are DoFollow. You can choose to get involved in the community but it's not essential.The down side for me is that the site has an unfinsihed look and the layout isn't great.

DoFollowDigg

All links are DoFollow (hence the name!). You can earn through adsense. It's got a pagerank of 4. Easy to use.

Spicy Page

I haven't used this one, but they want you to post links to your content! Content is then rated by site users.

TipDrop

I have written a whole article about this one called "Free Google Backlinks". It's another revenue sharing site (they're just giving it away aren't they!) and you write a short 255 word summary of your article to answer the question, "What do you know about that?".

yousaytoo

This is a website where you can share any of your blogs. You get a 50% share of adsense revenue and can also sell through amazon.

Propeller

Propeller is a news sharing website. Post links to your articles if you think they are newsworthy! The site content is moderated and you should expect to get involved in rating and commenting on articles to get the most out of it. Has a pagerank of 8.

Esnips

eSnips is a social content-sharing site with a PageRank of 6, where you can publish and share any media type. You get up to 5GB of web space. I haven't used this one so tell me what it's like!

Scribd

Scribd is not strictly a content sharing site, it's more about document sharing. They want unique content, so it means more writing but it's certainly worth checking out. PageRank 8.

Other methods of improving traffic and getting one way links

Social Bookmarking

Most of these websites can be accessed through the "share this" button at the bottom of your hubs. When you click a share this button you can post the link to sites that you are a member of which could include:

Facebook, Facebook Group, Stumble Upon, Delicious, Digg, Twitter

For a massive list of bookmarking sites have a look at this hub by Hal Licino.

Article Sites

Article marketing is very popular for a good reason - it works! But it is time consuming. It basically involves writing articles to promote your articles! Here are just a few of the places you could write for:

HubPages, Ehow, ArticlesBase, Ezine, Info Barrel, Experts Coloumn, Squidoo, Xomba, Senserely, Scribd

Here's a hub which explains which writing sites offer what from Marian Swift. And another from Darkside called HubPages Traffic Bonus.

(Click here if you want to SIGN UP to HUBPAGES.)

Other

RSS Feeds

Here is a wonderful hub on the benefits of creating and distributing RSS feeds for beginners by Kmackey32

YouTube

Many people create videos to upload to YouTube to market their websites or affiliate interests. Here's a hub on how to do it from Karthickjck.

Yahoo Answers

Last but not least, I would reccommend answering questions on Yahoo Answers. You can browse through questions and find ones that your hub or website answers; post a response and then add your link in the "sources" box. I've found this method good for traffic.

And finally.....

Thanks for reading and good luck with your article, blog or website promotion! If you have any questions please leave a comment and I'll get back to you as soon as I can.

Also, remember to bookmark this page in case you need to come back to it in the future.


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anujagarwal profile image

anujagarwal  says:
2 months ago

Very Informative Hub, I was not aware of few content sharing sites. Thanks for sharing.

BkCreative profile image

BkCreative  says:
2 months ago

You have answered all my questions!

I will bookmark this hub so I can refer back to it and I will try your great list of suggestions!

So much good information!

Thanks a lot$$$$!

Susana S profile image

Susana S  says:
2 months ago

Thanks anuja and BK for having a read :) Really pleased to have answered your questions BK!

Pete Maida profile image

Pete Maida  says:
2 months ago

This is definitely a reference hub that I will come back to.

mroricle1973 profile image

mroricle1973  says:
2 months ago

Thanks Susana. More info to help me be successful in blog writing. Thanks for all of your help... and by the way, I printed out your hub "Increase Page Rank" and I follow all 7 steps every time I write a commercial blog.

messerc123 profile image

messerc123  says:
2 months ago

Thanks so much for this informative hub. I am super new to all this and this really helps me out. Thanks a bunch.

Susana S profile image

Susana S  says:
2 months ago

Glad you think it will be of use to you Pete :)

Mroricle - I'll be really interested to find out how you get on. Keep me updated!

Hi messerc - don't think we've met before so hello! Glad to be of service :)

EllenGraeger profile image

EllenGraeger  says:
2 months ago

Thank you, Susana. I'll try some of them out.

Catherine R profile image

Catherine R  says:
2 months ago

Fantastic, helpful, well written, easy to follow - even for an idiot, great hub! Bookmarked by me!

travelespresso profile image

travelespresso  says:
2 months ago

Wonderful. As a hubpages "newbie" I am learning lots everyday and your words have helped a lot. I will have a look at some of them. Good luck!

ftgfmom  says:
2 months ago

I had questions and you had answers. Thank you for writing this hub. Very helpful! I will be bookmarking too!

articleposter profile image

articleposter  says:
2 months ago

Thanks for the good post. I was looking for content sharing sites, very useful links. Thanks

Juana Ortiz profile image

Juana Ortiz  says:
2 months ago

Great suggestions!

Thank you

T. A. Northburg profile image

T. A. Northburg  says:
2 months ago

Awesome I am going to use some of those bookmarking sites. Thank you very much!

Susana S profile image

Susana S  says:
2 months ago

Hi Everyone :) Really pleased that you enjoyed the article and have found it useful. Here's to more one way links - cheers!

lewgard  says:
2 months ago

Bookmarked this article; I plan on checking out some of your suggestions today. Thanks for the share!

Hello, hello, profile image

Hello, hello,  says:
2 months ago

It was a real eye opener for me, having just started. Thank you very much for all these information.

Gameboy70  says:
2 months ago

That list of content sharing sites was fantastic. Most of them were entirely new to me. This article is betting bookmarked and reread. Thanks for the great info!

steffsings profile image

steffsings  says:
2 months ago

Thank you for this information. I'm just moving on now to tip number 3. Excellent, you are appreciated.

Csjun89  says:
2 months ago

This is a great reference

I'm bookmarking it to try the different steps out slowly

RNMSN profile image

RNMSN  says:
2 months ago

wonderfully informative and I hope to increase my pennies :) with your help! Thanks susana!

Leop profile image

Leop  says:
2 months ago

I just wanted to take this opportunity to sincerely thank you for this very important information. I spend sometime reading about it. I have tried some ideas and its working. This by far is my best. I bookmark it.

creativeone59 profile image

creativeone59  says:
2 months ago

Thank you for all of your invaluable information, it is priceless. creativeone59

Susana S profile image

Susana S  says:
2 months ago

What lovely comments to come back to :) I'm thrilled that you're finding this info useful. Here's to more pennies for everyone - Salute!

Madison22 profile image

Madison22  says:
2 months ago

WOW,thank you so much!! I'm pretty new at this so your tips definetly come in handy.

kephrira profile image

kephrira  says:
2 months ago

Loads of interesting info, thanks. Theres a couple of content sharing sites you've highlighted that I've never heard of before so I'll be bookmarking this page and taking a look at them.

Isabellas profile image

Isabellas  says:
2 months ago

Very good hub! I do a ton of bookmarking and article submissions per day. I can tell you that it can get very overwhelming quickly. I do have to agree Redgage is very nice to use, but it is very slow!!!

KwameG profile image

KwameG  says:
2 months ago

Really great info, explains a lot of things and lays out some great resources. thanks

NWWPHD  says:
2 months ago

WOW! This has been by far the most informative post I've read regarding increasing traffic to websites. Clear, forward looking, and full of excellent information. Thank you.

Helen Cater profile image

Helen Cater  says:
2 months ago

Thanks will bookmark this as I have not got into the social bookmarking sites yet.

Nan Mynatt  says:
2 months ago

Thanks for the tips. I am new at writing for HubPages and the advise I know will be useful.

GeneralHowitzer profile image

GeneralHowitzer  says:
2 months ago

Dropping by to say that I just featured your hub... Hope it is okay with you else I'll delete it... Erase this if its irrelevant to you I don't like to spam hehehe... :)

Susana S profile image

Susana S  says:
2 months ago

Helen - content sharing sites are different to social bookmarking sites. With social bookmarking they don't really want you to post your own content - content sharing sites do. My view is that social bookmarking does little to improve CTR. You may get a little flurry of traffic, but that's about it.

General - Great that you've featured my hub! Where is it? Want to post a link here? I checked your profile but did not see any links to outside sites.

Cheeky Girl profile image

Cheeky Girl  says:
2 months ago

Wow, Susana S - you are a Mine of Information! My eyes are truly open! Can you write a darn book on all this? I will buy it! Seriously good Hub!

quicksand profile image

quicksand  says:
6 weeks ago

Hey! You've summed up everything in just a couple of hubs. I have a habit of checking out every article on SEO, traffic generation, etc, since every point of view matters to me. I guess you've come out on top!

You deserve a candy bar as big as the Tower of Eiffel!

Cheers! Thanks!

Anamika S profile image

Anamika S  says:
6 weeks ago

Many of those sites are new to me. Thanks for sharing!

Michelle E Alford profile image

Michelle E Alford  says:
5 weeks ago

I enjoyed this hub very informative and something that I can use. Thanks for taking the time to create such a wonderful hub to share with others.

wannabwestern profile image

wannabwestern  says:
3 weeks ago

Wow Susana, this is why I need to keep reading hubs every day. I learn so much from my fellow hubbers. This is an excellent and informative article chock full of information. High praise: bookmarked, fanned, and Digged.

Dense profile image

Dense  says:
2 weeks ago

Very informative! And thanks for answering my question. :)

scheng1  says:
2 weeks ago

great hub. I'm good at writing but completely rotten at promotion. I have to work harder at this

Hope Wilbanks profile image

Hope Wilbanks  says:
2 weeks ago

Quite an informative hub, with a ton of good info!

uliveulearn profile image

uliveulearn  says:
2 weeks ago

Wow, your hub is good stuff and very helpful to this newbie. I have bookmarked it to refer again and will check your other hubs. Much to learn. Thanks for making it a bit easier.

Duchess OBlunt profile image

Duchess OBlunt  says:
2 weeks ago

Promotion is the hardest part for me. I'll be bookmarking this for later

J  Rosewater profile image

J Rosewater  says:
6 days ago

Yes, you really know what you are doing. Well done, I learned a lot from you.

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