Traffic Fusion

Mike Filesaime has created yet another ground breaking product, that is set to launch on August 28th, that he calls Traffic Fusion. No details have been released to the general public but I was fortunate enough to see Mike speak at the "Gateway to Wealth" in Orlando this past weekend. (Aug. 1st-3rd)

Traffic Fusion is a program that is based around Mike's private proprietary intelligence software that he calls HyperJava. Mike had the software developed for his personal use and has been implementing it in his business plan for the last several months.

He has decided to start selling it to the public although he will probably only sell a limited amount of licenses. I am very glad that I attended the seminar because I was one of the lucky few that were able to take a look at the product ahead of time.

If any of you know any thing about Mike, then you know that his business philosophy is " Bigger, Better, and Faster". Traffic Fusion is a prime example of that philosophy in action and the lucky few that get their hands on it come launch day are going to see their sales and conversion rates skyrocket.

New Video is Up

Mike has put a video with an opt in form that will let you see a video of the same presentation that I saw at the Gateway to Wealth in Orlando, where he explains what Traffic Fusion is about in detail.

The launch date has been pushed back to September 16th as well.

Mike Filesaime's long time friend and mentor, Mark Joyner, coined the phrase "integration marketing". Many components of integeration marketing come through in Mike's Butterfly Marketing course. The jist of both concepts are about utilizing every concievable medium and channel to optimize your advertising results by leveraging other people's efforts as well as your own.

Traffic Fusion is the epitomy of integration marketing.

Traffic Fusion is about utilizing wasted virtual real estate. Don't hold me to it, but I think it was John Reese who coined the phrase "virtual real estate" in reference to Internet domains and web pages. Traffic Fusion exploits the VRE that most people waste.

How many times have you joined a news letter and been taken to a thank you page with nothing on it except:

"Thanks for joining our news letter please check your email to confirm your subscription."

What a waste of prime real estate. Shouldn't there be something there? Maybe an advertisement for one of your products?

Here are some other examples of wasted VRE:

• Thank you pages
• Success pages
• Log out pages
• Members area's
• Up sell pages
• Down sell pages
• One time offers
• Exit pop-ups
• Auto responder follow ups

Use your imagination and you can probably come up with some more. The truth of the matter is that there is fallow virtual turf everywhere in cyberspace.

OK, cool concept...but lets factor in the Integration Marketing entity.

What if you used other people's traffic? Get your ads on other peoples idle virtual real estate. What a way to set up a JV. Find someone with a similar product. One that enhances or works in conjunction with yours.

Then ask them if they will put an ad (at a special price just for their customers) on their thank you page where the customer just purchased your partners product.

The customer has already warmed up the credit card and is in buyers mode. Do you think the conversion rates will be high? Of course they will.

This is what Traffic Fusion is all about. I sat and watched Mike Filsaime explain how it works and how he created the Hyper Java software to manage all of it and my jaw hit the floor. All I could think was "wow, this man is a marketing genius."

The software in Traffic Fusion lets you create dynamic ads that you can change on the fly and it will make global changes to your ads all across the Internet. This means that your JV partners only have to ad the code to their website one time and that is it.

It also tracks all the statistics and affiliate payouts so that it is almost totally set and forget. It does everything that you need to make it has hands off for your JV partners as possible. The less work they have to do, the easier it is for them to do business with you.

Go ahead and bookmark this Hub page and check back near the end of August. If I know Mike, this one will probably be rolled out with a huge launch. I expect to start hearing a big buzz about Traffic Fusion very soon.