Market Your Book with Twitter

If you are looking for easier ways to get the word out about you and your book or business, consider twitter. This micro blogging community is great for creating a bigger online presence as well as directly selling a product like a book.

Take These 7 Steps to Get Going in Twitter:

1. Join twitter. Even if you think you won't like it or it's useful. After I wasn’t active for 6 months, when I did get going, I was surprised how fast new followers joined me. I chose only to follow people in my target market—people who needed my tips and resources for book writing, article writing, and web sales letter writing and book marketing. Your biggest decision? To choose your username. I chose coachjudy because I help clients with their books and I also help them with online marketing such as article marketing. It’s actually better to use your real name so you can be found easily.
2. Communicate with your followers. When someone follows you, follow them back. Ask a question about their business. Any time you ask a question, you engage others. It's the true networking spirit. Give and receive. If you don't know about a topic, ask a question. You'll be surprised who will help you.
3. Follow all the gurus, trendsetters, and experts that relate to your topic. Ask them questions. Get to know them.
4. Post valuable updates for your followers. I submit a tip every day usually--something that helps my audience build the book they want to write. For example,
   "Know your preferred audience before you write your book. You'll get more sales with an angle."
5. Transform all of your messages to fit the 140 character space available in the space to update in this microblogging community. I created short tips from articles I had written previously, and you can too.
6. Set up a file for quotes from your book to stimulate curiosity. They can be tips and opinions.
7. Set you your book marketing stategy before you leap.

• Make a list of URLs for all the free reports, ebooks, teleseminars and resources such as my monthly ezine. In front of each one, write a few benefits and name the freebie. Create a file called, "tweets to market” as part of your Twitter folder. Examples: "Get your book started free report--http://www.bookcoaching.com/free-report-write-your-book.php." "Increase traffic leads to new clients and book sales."
• If your tweet is over 140 characters, you'll need to abbreviate some words and also use the tinyurl.com feature to shorten the URL. Find it at tinyurl.com.
• Keep each category of tweets in a separate file in your folder of "Tweets to Market Book."
• Create another file called "tweets for products to market." and keep the short blurb and URL ready to tweet.
• Decide how many days a week to tweet these valuable updates and decide the time of day you'll tweet. I recommend 3 times periodically during the day. Keep a schedule of about an hour a day and you'll be surprised how many more people will know you and your book. It's really a thrill to pass the 1000, then 2000 followers numbers.

When your write a twitter marketing plan first, you'll be happier with the results. When you post a variety of 140 character updates, you'll be known as the savvy expert in your field, and sell as many books as you like.

Get Judy's free report on Building Business with Twitter.