Webmasters: Why you should be targeting SSB's(Small-Small Businesses) . . .

56
rate or flag this page

By regtroye

Be Your Clients' Hero

Super Webmaster To The Rescue!
Super Webmaster To The Rescue!

The Backbone Of Our Economy

You want more than satisfied customers, you want enthusiastic, unpaid sales people telling everyone how you over-delivered way beyond their expectations. Give your clients what they really want: warm, targeted, interested traffic. For webmasters, it's about getting greater results with less effort. That equals productivity. That way you'll be able to handle the extra business. Bottom line is, more profits. Why target businesses with 1-10 persons? Because it has an infinite variety of 'niches'. These niches are always getting larger and larger. It's these SSB's, the backbone of our economy, that create and fill these niches. However, their budgets tend to be smaller. The key is to maximize your productivity and profits while delivering SSB's what they need (i.e. Success) and do it all within their budget.

Givem' What They Want!

Warm, Targeted, Interested Traffic...
Warm, Targeted, Interested Traffic...

Webmasters Have Endless Markets To Serve

Here are some of the types of businesses you should be targeting:

 

Service Businesses

These folks provide a personal or professional service within a certain niche. They are looking to you to help them build a client base. They may be a local business (like an auto repair shop) or global (ex. digital information) Or you may help them start a new service business.

Local Businesses That Are Operating 'Offline'

Local small businesses are going to probably end up being your bread and butter. Even if they don't know it yet, they absolutely have to have a website! Help them grow their business locally <i>and</i> in many cases you can help them expand their market globally.

 

Infopreneurs/Information-Publishing

These days anybody can publish information on topics that they know or are passionate about and they can make money on it. There are affiliate programs and there are referral deals. These niche oriented sites also benefit from the power of Adsense adding thousands of dollars per month in revenue. You need an efficient way to get them started because many will prefer personal mentoring to self-learning. This presents a huge business opportunity for the ambitious webmaster.

Creaters Of E-goods Or Sellers Of E-Goods

In today's economy, this area will continue to grow. Your potential clients could be programmers who have a niche oriented software product. Others include entrepreneurs publishing e-books, coaches selling digital recordings of talks or courses, photographers with portfolios of e-photos(e-photo marketing is exploding!). Almost anything can be digitized and you can help sell it.

Sellers Of Hard-Goods Or Creators Of Hard-Goods

Small businesses and individuals who are craftsmen who either manufacture or retail their own hard goods are excellent propects for webmasters. They don't particularly want to do it themselves and most don't have the time. Build them a site that fits their theme, then put their store up to sell directly to monetize all of the warm targeted traffic.

Distributors, Sales Reps And Rental Agents

This is a big one for you webmasters. These folks are way too busy selling to take the time to build a working website. Once that traffic begins building though, they can sell what they want and how they want. Whether they represent products for sale or for rental, a correctly built site can literally boost their sales or commissions by tens of thousands or hundreds of thousands per month!

Businesses That Already Exist Online And E-Commerce Sites

You may already have a client that has an e-commerce site. Maybe you built it yourself. You can increase the value of that site by building an ever growing stream of traffic which is very targeted and best of all... FREE! Use a 'traffic funnel' which is only a fraction of the cost of the primary site. You'll make your client a raving fan sending more business your way.

Network Marketers And Multilevel Marketers

Most online lead generation models are borderline spam at best. To help your network marketing clients, you'll build sites that attract and pre-sell warm interested visitors that call THEM all day long. With your help they no longer have to make cold calls or pester family members. This one market can keep you busy by itself. If network marketing is an area that interests you, it's an area where you can specialize.

Home Based Businesses or Work-From- Home

People do run real businesses from home. Part-time or full-time, you'll find everything from the stay at home spouse to retirees. Even teenagers! These days you're also likely to find the recently outsized,right-sized and down-sized which is really opportunity in disguise. This group will be harder to crack for the webmaster as these people are generally self-reliant and do-it-youselfers. They tend to be self taught even starting from zero knowledge.

Affiliates

You can show your clients how to, with no product of their own, increase their earnings from their monetization plans by hundreds to thousands of dollars per month. They don't have an of the typical overhead costs like warehousing, shipping and the like. Even if they do have their own product already, you simply choose merchants that compliment their product.

Referrers And Finders

Get paid a referral or finder's fee by bringing clients, customers or leads to an offline business. A great 'add-on' monetizer. It's very cost effective on the net. Once your client 'gets it', the potential profits are endless. Joint ventures and referral deals can be very productive.

Marketers of "Net Auctions"

Your value to these clients is showing them how to make E-Bay work for them instead of the other way around. They will use E-Bay as supplemental income. While auctioning products on E-Bay that compliment their site's theme, they will grow and diversify through your services. You'll again be targeting local businesses that market hard goods and also service sellers. Your services are also needed by those who are starting online auction businesses.

For more details on how to take your clients beyond their expectations and build sites that work: Click Here 

Are you serving any of these mentioned small business markets? If so, and you'd like more details on how to efficiently target these markets, contact me by email at reggie@synernet.ws

Here to serve you,

Reggie Auzenne

Print   —   Rate it:  up  down  flag this hub

Comments

RSS for comments on this Hub

Barbie-Perkins profile image

Barbie-Perkins  says:
13 months ago

Hi Reggie,

Excellent Hub! Well thought out and put together. I didn't realize the vastness of the target Market.

Thanks for sharing.  ~ Barbie Perkins

Submit a Comment

Members and Guests

Sign in or sign up and post using a hubpages account.


optional


  • No HTML is allowed in comments, but URLs will be hyperlinked
  • Comments are not for promoting your hubs or other sites

working