Switch to Switchboard for All Queries

Switchboard.com is a leading provider of directory technology. With its aim of promoting business across a full range of wireless and internet options, the site provides web generated leads to businesses of all kinds. It is the fastest and easiest way for people and businesses to find each other on the web.

Launched in February 1996, switchboard is a pioneer in the online yellow pages industry. This wholly owned subsidiary of InfoSpace, Inc narrows down search processes and is strongly rooted to its principles of delivering valuable and quality service to its customers.

This uniquely structured and highly interactive site is going places with its customer oriented services. Also helpful in finding evaluating and comparing businesses, the site lives up to its slogan ‘Your digital directory'.

Switchboard comes up with a wide variety of tools for enabling easy access of information. On the go info where you get movie times and tickets or even fast cash at your fingertips. Look up tools which includes;

• Reverse look up
• ZIP code look up
• Area code look up
• Send to phone
• Search History

Users can search for anything and everything on switchboard. Be it business, persons, maps or directions. You just name it and in a flash, switchboard fetches it for you. Either key in your postal zip code, area code or phone number to fulfill your search. By clicking on the web search, users can also track web pages, images, audio and video as well as news bits.

Rummaging through the site also promises a lot of advertising solutions as the site, in collaboration with Leads.com promises highest level of ad support. The 4 step online marketing evaluation of switchboard which is supplemented by Leads is up to the mark and gives rise to cutting edge ads for the products.

Presentation of the site is simple. The pages do not appear crammed and has lot of open blank space which ensures smooth unobstructed view. Quick and easy location of necessary business and service is ensured to the users with the support of switchboard.

The business options are divided into 3 categories. Users can search on the basis of distance, category or location. The categories tab features a merchant directory which lists down various business types and services from which the browser can choose from. The options listed are:

• Automotive
• Community and education
• Computer and electronics
• Finance and legal
• Food and dining
• Health and medical
• Home repair and improvement
• Personal care
• Real estate
• Shopping and recreation
• Travel

Constantly evolving from the concept of the traditional directory, switchboard.com seems to have an edge over the print directory, giving it a run for its money. Scores of satisfied customers who have successfully found seamless business solutions for all their pressing needs speaks for switchboard!

Vidya Venugopal. N

Hi-Tech Editorial Division