It's a Long Way to the Top If You Google Rock 'N' Roll
Okay first off, I did not know until yesterday that there is a preferred search engine spelling for what I had been texting my tab window searches... Rock n Roll ( which I would later find out is the least preferable was of spelling this particular search phrase ). Now I also sometimes use Rock and Roll ( this one is used by Wikipedia and the Rock and Roll Hall of Fame website ), but basic keyword search logic tells me to eliminate 'and, of, the, a, an, or...' and other structurally unsearchable words from my line of search text.
Now I just did a search today on Yahoo! Associated Content, Hub Pages, and several other sites have on their recommended reading list the Yahoo! Style Guide for Writing, Editing, and Creating Content for the Digital World, which I highly recommend it for a quick read if you are a writer and publishing online. Anyway, the Yahoo! SG has a nifty little feature called The Yahoo! Word List, which explains its own function rather neatly.
So I will quote from the website.
" The Yahoo! word list covers terms related to communications, technology, branding, and other topics that our U.S. editors have encountered frequently. "
Now it does not say that these are absolute guidelines, so don't yell at me that your Google SEO isn't generating PPC, PPV, or PPMs due to my advice. Yahoo! goes on to say...
" These are the decisions that Yahoo! has come to after years of writing and editing for the Web. You may naturally make different choices and have different entries, but our word list can be useful as a springboard or as an additional reference. "
Here are a few more useful bits of word info I found just sifting through the word index, each of which I did not know the best choice for writing a term, abbreviation or acronym for searching or writing content on the web.
Here's a great example.
Note capitals and periods. No space after the first period. Place B.C. after the year. Example: The ruins of the city date back to around 900 B.C.
Note capital letters and periods, no space after the first period. Place before the year. Example: The city of Hippos was destroyed by an earthquake in A.D. 749.
Lowercase, no space after first period. Include a space between the number and a.m. (9 a.m.).
Lowercase, no space. Include a space between the number and p.m.
Personally, I always capitalized both time stamped abbreviations of these, no matter what, and sometimes neglected to put the periods in between.
Here's another great one.
Acceptable abbreviation for President: Pres. Obama.
Lowercase unless used as a formal title before a name: President Barack Obama. In this case, it may also be abbreviated as Pres. (note period): Pres. Obama. Do not use president or President to refer to former presidents.
Note hyphen. Refers to a candidate who has been elected but not yet inaugurated. Use President-elect before a name: President-elect Barack Obama. Otherwise use president-elect: He was the first African American president-elect.
(Interesting note, if you noticed African American is an all capitalized phrasing...so is Asian American, Pacific Islander, Native American, or any double word noun / adjective of the like. There fore the correct version of a complex capitalization example of our current president - African American President Barrack Obama. That is a lot of capitalization for one person...whoa! )
Here is a weird one.
Note capitalization and hyphen.
One word. Note capitalization of this Microsoft trademark. Do not add es to form the plural.
What is Microsoft too good or too lazy to warrant using a hyphenation. It also just looks weird for the eyes. I think everybody at MSN should have to conform or rename their next game system the Microsoft BlogBoy ( or the GoogleGirl ?)
And one last one that is also useful.
Note capitalization. Not Zip code.
I had actually often typed in zipcode as one word. And although you may still find the search engine understands your less utilized version of a word of phrase. The fact is, it is not good grammar, it is not going to aid your search accuracy, and it absolutely will not save you time.
To move onward, my discovery was that the most optimum and searchable accepted version of the word for my favorite music on Earth is...
rock 'n' roll
Note apostrophes. The variant rock-and-roll ( hyphenated ) is also acceptable, although rock ’n’ roll is preferred.
( Although I find that Rock 'N' Roll works equally well, and the spaces don't really matter, so take them or leave them - depending upon how much you like your space bar. )
Think about the next few words I am about to say, for they are not meant for anything but constructive criticism.
Has Google become so large and phat that some words no longer mean the same thing that they originally did ? Isn't this a little reminiscent of the Doublespeak Dictionary in George Orwell's 1984 ?
This is where I got really mad, as I happily text typed Rock 'N' Roll into my Google search engine. As usual for a broad topic, it tells me...About 55,800,000 results (0.11 seconds).
Well who shows up first, Wikipedia. In case you never read their definition, take a moment to suck in the corporate delights of redefining the American language we call English.
Rock and roll (often written as rock & roll or rock 'n' roll) is a genre of popular music that originated and evolved in the United States during the late 1940s and early 1950s, primarily from a combination of the blues, country music and gospel music. Though elements of rock and roll can be heard in country records of the 1930s, and in blues records from the 1920s, rock and roll did not acquire its name until the 1950s. An early form of rock and roll was rockabilly, which combined country and jazz with influences from traditional Appalachian folk music and gospel.
Not only does Wikipedia not use the preferable spelling of Rock 'N' Roll, but they also do not agree with Heritage or Webster on general definition.
The term "rock and roll" now has at least two different meanings, both in common usage. The American Heritage Dictionary and the Merriam-Webster Dictionary both define rock and roll as synonymous with rock music. Allwords.com, however, refers specifically to the music of the 1950s.
My gripe is that they come up ranked number 1 on my Google search.
Ranked umber 2 is a collection of links site called 42explore, that looked okay and the HTML worked, but it wasn't really my cup of tea leaves. Also the graphics were like looking at the side of a barn.
Fine, and a couple of things were expected. The Rock 'N' Roll Hall of Fame and Museum came up, RockHall.com ranked number 3 for my search.
The most annoying of all was ranked number 10 or rocknroll.com ( Although Rock 'N' Roll on all their text and headings HTML ).
Go there yourself and see the stupidity, it takes you to a white page with black front reading 'rocknroll.com' and nothing else. Not a link, not a hidden message, or a Google ad or anything. Nothing!
Its like the old 'hell.com' without the learning curve ( and any of you who get that reference please leave comments, would love to hear from like minded soul suckers ).
Among that first page of the Google search for Rock 'N' Roll I also though unworthy of a top twenty Google ranking were; the Anglo-Canadian Roots of Rock website, the Citadel Theatre events website, a fetish porn site about rock geishas that actually was a dummy for some college student HTML resume, and the Ask.com Rock music guide. The top images for my search were very not cool enough to represent Rock 'N' Roll to my standards.
The top videos for my search brought up Led Zeppelin and Joan Jett with their individual 'Rock n roll' videos on YouTube.com.
My only real LOL during this whole story is the News for Rock 'N' Roll search which brought up...
Elvis relics take macabre turn?. Even the most die hard Elvis fan might get all shook up over the latest attempt to squeeze a buck from the memory of the King of Rock 'n' Roll. ... - Edmonton Journal
Martin Scorsese and Mick Jagger to team up for rock 'n' roll HBO ...? - NME.com
That was good for a laugh. But in the end a deep sadness came over me as I rebooted my computer and left all my hopes and dreams with the disappearing browser windows, and followed by my underwater desktop background. All those bands, groups, groupies, listeners, collectors, audiophiles, home grown producers, and underground my space streaming recording labels. There is almost no way to guarantee you being that high on the rankings unless you name your band something like SEO or Google, or Rock 'N' Roll...and who is going to do that anyway.
I think tomorrow I might see if Hip Hop has the same doomed to drive right up the middle, seek and destroy issues when you search it on Google. Who ever lives up to their phat black magick underworld reputation. The Google you love is the Google you hate.
I bet some of you didn't know that Google has a ' No Evil ' policy in their mission statement. But alas that is a thought for another day, and definitely another article.
Well I guess, that there is only one their for sure.
Its a Long Way to the Top if You Google Rock 'N' Roll.
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