Writing Your Own Blog - HubPages Vs Blogger - How Hp Teaches Perfect Blogging Skills - 60DC
Blogging is Easy - The Rules of Blogging
Are your considering your own blog? Are your held up by all the rules and restrictions regarding how a blog should be written and designed?
Well dont be! There are no rules!*
Its hard to find information about blogging these days that isnt totally perverted by recent trends in seo blogging tactics or commercial niche blogging tactics. You are most likely to run into big lists of what not to do, boring, restrictive lists of donts.
Forget that! You can do anything you want with your own blog. Its Yours!
Blogs in their various forms have been existence for over a decade. Blog is a shortened version of the word weblog - the accepted originator of the term suggested the pronunciation, Wee-Blog. Blogs were originally just online journals; personal collections of writings and whatnot that attracted the writer.
Blog formats have expanded to include the following:
- video focused - VLOG
- link focused - LinkLog
- photo focused - PhotoLog
- fashion blogs
- project blogs
- education blogs
- niche blogs
Starting a Blog - Adsense Blog
However you choose to approach your own blog - its yours and you can create it any way you like!
Your Own Blog - Select a URL
One can create blogs on free public sources or on their own self hosted server space, in this article we will focus on the free options available.(and we will discuss best tactics for setting up and optimizing your site from the get go)
There are two main leading formats for free blogs on the internet in 2010, Wordpress.com which uses the wordpress platform for site design and the Blogger/Blogspot.com option which is owned by Google and uses its own "blogger" design template.
Both methods are very easy to get started with. But, Blogger offers a much fuller set of capabilities as Wordpress.com blocks any scripts and disallows affiliate links.
Options for selecting a URL with Blogger
The title of your blog is also the main URL of your site so it should be selected with care. Your title will be appended to the main domain name as a subdomain.
You can also purchase and connect a custom domain that you have registered to a blogger site.
Your Own Blog - Automated Preliminary Promotion
Blog platforms automatically incorporate a simple manner of syndication and sharing that is known as rss or real simple syndication.
An easy, effective and intelligent technique for automatically sharing this content across the web is to publish this feed to rss submission sites so that it updates with each new piece of content that you add to your site.
Your Own Blog - Theme and Design
The design and layout of your blog can have a massive effect on your visitors impression of your page and if you are so inclined , the effectiveness and conversion of traffic in relation to any monetary and affiliate opportunities you may be pursuing.
Hubpages users who pay attention to their layouts should be aware of the sweet spots for ad placement. Its easy - just look at any Hubpage , whether you are a publisher here or not you can quickly see what positions are deemed most effective in conversion.
Simply mirror the layout you see on these pages and you will quickly primed from the beginning to create strong conversion rates.
You will see that prime locations include header, top right or left of opening of text , top areas of right sidebar, and at the conclusion of a capsule or post.
All of these locations are "above the fold" for a fuller analysis of ad layout and design based optimization:
When you first create a site on blogger, you are given the option of selecting from some basic themes or using a template designer to create your own image for your blog. These basic options are completely sufficient. Staying clean and simple with free white space is highly suggested. Avoid being cute-sy, flashy or overly busy. Certain aspects of your blog should draw the eye, make sure those aspects are not just meaningless background images or design elements.
A Knowledge of HTML is not required!
There is a second option of uploading pre-existing templates into your blog. This is very simple and there are thousands of themes available on the web, simply search for "free blogspot themes" or something similar. Be careful, as it is not uncommon for users to select fancy templates with complicated options that involve more html and css knowledge than you need to make a simple blog. If its not working right, just abandon it and find another.
Skip to the one minute mark - might want to mute also!
Your Own Blog - Easy Search Engine Optimization
Hubpages has taught you some really strong factors about how to optimize a website, bring those concepts to your blog creation process.
If you take the concepts suggested by the flagship hub style of publishing and incorporate it into your blog - in the effort that you put forward for one hub - you could create an entire niche focused blog that is a great resource and record of your research and publishing efforts.
What we’re looking for:
- A minimum of 1500 words, of your own, high-quality purely original writing
- A minimum of 3 relevant video capsules (YouTube or Google)
- A minimum of 5 relevant images
- At least 10 relevant links to other sources, each with your own 30-50 word description
- A news capsule (or highly-relevant RSS feed)
- Excellent thematic and aesthetic organization
HubPages Vs Blogger
On Page Optimization Factors (for reference)
Capsules = Posts
If you approach those suggested 1500 words that will naturally be arranged as capsules in Hubpages - each as "Posts" instead, you can have 3-8 Text Posts for your page.
A Post can be composed of a single Video with a small amount of text commentary or a simple description. Simply, select the "embed" option available at all eligible Youtube videos and paste that text into your post on Blogger.
Images can be placed into any post by using the small photo icon in compose mode - or by pasting in html code into the html edit mode.
Links can be placed into any post, or can be be placed into a widget in the sidebar or into the blogroll.
News capsule/Rss Feeds
Both options are standard default "widgets" in the Blogger site.
Tags = Labels, kinda
At Hubpages, your works are self categorized upon creation and further definition can be achieved via the Tag function, on Blogger one uses "labels" - use these in a more organized manner than you would at Hubpages - less is more at Blogger as these labels can be used as distinct categories or areas of your site.
Custom Summaries = Description
On Page Optimization includes creating a meta description for your Hubs and websites, what is known as a "custom summary" at Hubpages is a standard html "Meta-Description" at Blogger - You can find this option under the edit html options - in the beginning of the code. Unfortunately, the metadescription isnt tweaked on a page by page or post by post basis and rather is used site wide. One can make a unique meta-description per each individual page.
Hubpages automatically creates a related Hubs area in your sidebar, Wordpress users, use related post plugins. Keeping interested viewers on your site is a good thing and is also a factor for strong on page optimization.
One can incorporate this option into their Blogs - Related Posts Hack for Blogger
Social bookmarking / User Generated Sharing
Allow your visitors a way to share and bookmark your content - Share This
Just as Hubpages as a community, the Blogosphere has a community, often blog owners will place each others sites in this section when they find sites they enjoy that are related. Traveling around the blogosphere and leaving valuable comments and trying to make connections can be valuable if you are genuine in your altruism.
You can have your own blog today
If you have been slow to start your own blogs because you felt a certain knowledge or style was needed, Get over it,
Above I tried to show how the effort one would make to create one high quality Hubpage could easily equate into a full blog. Perhaps, your publishing style is different - but since there are no rules* when you are on your own blog, there is no reason not to get started and learning along the way.
*Rules - Blogs have no rules because they are your own form of expression. But, those you partner with , do often have rules. Free Hosts are liable for your content, so certain forms of p0rnography, discussions about illegal activities in the host countries and providing access or even linking to other sites that provide access to copyrighted materials or are malicious in nature can be no-no's. Additionally, if you offer advertising each of these networks can have their own rules about what content they want associated with their ads. Paid Hosts are liable for your content also and will often enforce violations that could endanger them.
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