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How to differentiate your business
Rules of Business Positioning 1. Differentiation is a business imperative today, not only in terms of a company’s success, but also for its continuing survival. 2. Truly understanding how and...
5 commentsThe 10-Second Elevator Pitch
The Ten Second Elevator Pitch Perhaps it is due to my background in Public Relations, but I believe 10 seconds is more than enough time to tell someone what your business offers and how it can benefit...
0 comments4 Square Sales Presentation: GOOD or BAD?
Let's face it. Those of us in sales are looking for one thing...SALES! Right? Professional salespeople today have to work harder in order to make a sale. Customers are smarter and the internet is available to...
0 commentsTest Closing - A definitive Guide For Superior Sales!
Listen carefully to what your prospects say.... and CLOSE more successfully! Test closing is asking specific questions. When answered, they ilustrate that the prospect has reached a high level of interest,...
2 commentsSales Tips - Top 3 Closing Strategies
A good salesperson is prepared with several closing strategies for a variety of different situations. Work with different strategies to find the one that works best for you. Practice to become comfortable. The...
0 commentsDeveloping Your Business's Key Messages
A Key Messaging Framework An effective framework for differentiating a business’s value should start with a powerful positioning statement: a memorable, impactful, concise sentence that tells...
1 commentAre you a RV TOUR GUIDE, instead of a SALESPERSON?
There is a lot of truth to title statement "There is a SALE made EVERY TIME!" When a customer comes through our doors there is a sale made. Either they sell you on all of the reasons why not, or you sell them...
0 commentsSales Training for the Masses: Buying Questions!
One of the most important skills any sales professional needs to develop and perfect as soon as possible, is the ability to recognize, and effectively handle buying questions. As a trainer, I have heard new...
0 commentsAs if Your Life Depended On It
All through my teenage years I competed in football, weightlifting and etc. I listened to my coaches tell me to give it 110%.Now that I think about this, it isn't possible to give more than 100%. In fact it...
2 commentsWhat This Means to YOU
"I need to THINK about it." That is what most RV salespeople hear at the end of presentation. It can be very frustrating to a salesperson when they spend hours and hours with a customer and it ends with that...
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