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The Right Marketing for the Right Customers
by kayemarks
Not all forms of marketing work well with every industry or every customer. This shouldn't be new, and I suspect anyone who has spent any great length in the world of marketing will be aware of it. Research... published 6 weeks ago
If You Don’t Know Who You’re Marketing to, You Aren’t Marketing to Anyone
by kayemarks
Are you able to close your eyes at this very moment and see the face of the people you're trying to market to? Do you know the kinds of things these people like? Do you know what images appeal to them, what... published 3 months ago
The Need for Visibility
by kayemarks
Have you ever come across a business before, one you've never seen, and went in to notice what great deals they had? They sell exactly what you've been looking for at the perfect prices. You're so excited by... published 3 months ago
5 Color Printing Design Tips
by kayemarks
Marketing materials, such as brochures or postcards, are much more appealing when printed in color. Alongside black-and-white, color printing catches the eye better and keeps attention longer. Color can... published 2 months ago
What Should You Know About Your Graphic Designer?
by kayemarks
The color printing a company has done is often the first thing a person will see in connection to that company. This is the very point of most advertising. You're trying to target people who either don't know... published 4 months ago
Give Them a Sense of Urgency
by kayemarks
Most people aren't going to put a lot of thought to advertisements when they read them. The reason is because of just how many advertisements there are out there. They'll take in what the information says, but... published 3 months ago
5 Tips for Color Printing
by kayemarks
Color enhances the appearance of any printing project, whether it be flyers, postcards, brochures, posters, or any other advertisement. Since it is such a viable aspect, color must be used carefully in design... published 2 months ago
Helping Others Can Truly Help Your Company
by kayemarks
Early August is almost here and the anticipation of the upcoming Olympic Games in Beijing is steadily increasing. As hopeful spectator's eyes turn expectantly toward China, their eyes will also be taking in... published 2 months ago
Remember the People Who Got You Where You Are
by kayemarks
I was watching a tech show recently that was doing some video game reviews. Something they mentioned was a recent complaint being raised by many fans of a series called Diablo. The company that makes this... published 4 months ago
It’s All About Your Image
by kayemarks
Customers don't look at the inner workings of a company. When they first look at a store or are handed a business card, they're not looking at the sales charts for the company or the experience the people... published 3 months ago

