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Sales Strategy for Success
In order for you to be successful in business, you have to have a business plan. In your business plan you have to have an effective sales strategy describing what you're sales objectives are and how you...
0 commentsThe Power of Press Releases
Press releases are an often-overlooked way to market your business. A well-written press release can significantly increase your sales, reveal your company to the masses, and greatly enhance the image of your...
0 commentsHow to drive improved Sales Effectiveness through a downturn
One of the greatest challenges many organizations face during an economic downturn is how they do more with less, or even more with the same resources. Sales teams in particular are being increasingly...
0 commentsBuyer-Driven Selling: Building Trust and Belief
Buyer-Driven selling is a customer-focused approach to selling. You talk to a client or a potential client. You uncover a need. You fill that need. They buy your product. You service the client. They're...
2 commentsBreaking Through The Sales Force Field
I was browsing through a sales forum the other day and ran across the lament of a person new to complex selling that felt he was left dangling when his manager and mentor left the company. Currently, he's...
0 commentsIf you live by price - you will die by price
If your prospect does not see the value in your product or service, and if the only difference between you and the competitors is in pricing, you didn't do a good job as a sales person. The main description of...
0 commentsSales Amateur vs. Sales Professional
I am sure you have heard about salespeople earning $200-300k, a million or even more. Do you think this sales person is better than you are? They are not much different from you; they are not geniuses or...
0 commentsMarketing Thoughts, Resources, News
Ichi-nichi issho: Each day is a lifetime You may have already heard about the remarkable Dr. Randy Pausch and his "Last Lecture" presentation. Randy, a professor at the prestigious Carnegie Mellon University...
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