Google Analytics vs. Awstats Web Tracking Tools

Google Analytics vs. Awstats

Google Analytics vs. Awstats
Google Analytics vs. Awstats

Google Analytics vs. Awstats

People who use both Google Analytics and Awstats advise that the two report drastically different data.  Awstats will report twice the amount of unique visitors per day as Google Analytics.  Aside from the unique visitors data everything else seems to be in sync.   

Each service has its pros and cons so why not use both of them?

Awstats

Which one is better?
Which one is better?

Pros/Cons Google Analytics & Awstats

The most accurate logs are any that will read directly off your server and not a 3rdparty tracking system. Google Analytics (GA) uses a 3rd party tracking system. Basically every time a visitor goes to your site APACHE will store this information in log files which later Awstats reads off. What does all this mean? It means that Awstats would be providing you with the most accurate data aside from you reading your web server logs personally.

GA and most 3rd party tracking will usually rely on cookies that they write to each user who visits your site. GA relies on two things:

  • First, that the user who is browsing has JavaScript enabled.
  • Secondly, that the user fully loads the page far enough that the GA code is loaded.

Analytics has a much more valuable use than most traffic stats such as tracking ad words campaigns, conversions either paid or organic, and funnel system. These are extremely valuable tools in analyzing a site but when it comes down to the numbers regarding number of visits or page views nothing better than a system that will read your files such as Awstats.

Web Traffic Tutorial

Here is a web traffic tutorial than will help clear things up for you.

Web Tracking Tutorial

Other Web Tracking Tools

Other web tracking tools worth taking a look at:

  • goingup.com:  uses an AJAX interface and proclaims to be a powerful SEO tool. I haven’t used GoingUp but asked around and found a few users who raved about it.
  • Urchin from Google:  The Urchin Software creates reports by processing your web server logfiles (including hybrid logfiles) and is commonly referred to as server-side web analytics. Urchin is essentially the same technology as Google Analytics—the difference when using Urchin is that your organization needs to provide the resources for log storage and data processing. Urchin can provide complementary reports that Google Analytics currently does not (or cannot because of its methodology).
  • SmarterStats accuracy of statistics:  SmarterStats provides more accurate website statistics than Google Analytics because SmarterStats reports all requests to the server, not just what is tagged with tracking code.

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Comments 5 comments

skear profile image

skear 5 years ago from Kansas City

I use both tools to track traffic to my sites. AWstats has some useful features but GA has some features AWStats doesn't offer. I'll have to check out some of the other tracking tools you suggested. Thanks!


neakin profile image

neakin 5 years ago Author

No problem! Thanks for commenting. I use both tools as well because one has features the other does not and both are very useful. People rave about Goingup.com. I intend on checking this one out next. Let me know what you come up with. Thanks again!


SharkFuel profile image

SharkFuel 5 years ago

Great hub for online business owners and internet marketers. Personally I used both Google Analytics and Awstats Web Tracking Tools to research web statistics. Awstats Web Tracking Tools are usually provided by web hosting providers. However, selecting between these two solutions I would give a preference to Google Analytics. I find it more convenient to work with.


neakin profile image

neakin 5 years ago Author

Your right SharkFuel, Google Analytics is more convenient to work with! I use them both as well. Thank you for your comment!


ShaamCA profile image

ShaamCA 4 years ago from India

aw stats is best traffic tracking tool when compare to Google Analytics because its doesn't show the accurate results

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