Worthoogle: The Anti-Google That Rewards Quality For A Change!

Worthoogle: I figured that I'd better write a Hub on it fast before someone else beat me to it. It was a comment on my long neglected News Sonnet Hub (thanks, Kika Rose) that got me thinking about what is really needed in the online search engine field. Google has cyberspace covered like a blanket, so the only way to compete with them is to make believe that you're a global insurance company that needs a bailout and get an $85 billion check from the Fed. And even that might not do it. However, the Worthoogle concept could theoretically have a shot at it, if you could keep Google's entire platoons of attorneys off your butt.

Worthoogle is a simple concept: A search engine that turns the PageRank algorithms completely upside down. Google's bots in their infinite wisdom reward specific features on web sites: Primarily the number of acknowledged "quality" sites that link to your page. Worthoogle wouldn't give an iota of importance what links to you and what doesn't. The primary and effectively only criterion would be the quality of your content.

Quality is a very difficult benchmark, so there would have to be some basic assumptions:

  1. The content is completely unique. Sorry, but turning "the quick brown fox" into "the speedy maroon vulpine" does not qualify as unique content. An algorithm could be generated to determine whether the actual concepts utilized on the page are unique on the net, and pages meeting that description would be heavily weighted favorably.
  2. The content is completely non commercial. No ads, no plugs, no nuthin'. Just one reference to another site, product, service, or scam and you're out. That would beg the question as to why anyone in their right minds would want to generate pages like this if they couldn't profit. The answer is easy. You don't make any money off your AdSense right now anyway, so you might as well establish yourself as a quality content provider. The benefits of reputation and renown will soon make themselves evident not just in your self esteem but also in your bank account. Your fame will spread and commercial activities will be offered to you sooner or later. No, it's not as direct as "you click on this link and I get $100" but that doesn't exist anyway except in the minds of the terminally deluded, so it's really no big loss.
  3. The content is correct in every way. Guess what boys and girls? Spelink and gramma count! So if you're an illiterate dunce, you stand no chance of a rating. Go back to hawking your get rich quick scams and then wonder why you can't pay the rent. The content has to be factually correct as well. The algorithms would check for similar terms and phrases on a list of acknowledged sites. So for example if you were writing about diseases, the system would check CDC, NIH, etc. to see if you're actually adding something of value or just wasting everybody's time.
  4. The content is well-written. Yes, algorithms can be developed to determine whether your writing style is mellifluous, lyrical and rhapsodic, or whether it reads like a grocery shopping list. No, writing well is not a God-given talent. Anyone can do it. I know that this may not be the best time to glorify a financial investment company, but to paraphrase the old Smith Barney TV commercial "you can write the old fashioned way... you LEAAAAARRRRRNNNNN it." Does your writing suck the chrome off a trailer hitch? Then go educate yourself. Invest the time you're currently wasting on playing Crysis and take an English course; read the classics; engage in intellectual discourse; and most importantly writewritewrite! You might be surprised at how quickly your writing will improve!

So why would anyone want to use Worthoogle? Simple: there are millions of people all over the world who are sick and tired of frittering away their precious hours reading malodorous, fetid, noxious sewage. They know that the latest SecretCode/GuaranteedProduct/AmazingOffer is just another in a long series of 419 Nigerian Scams, thus they seek to challenge their minds, open their horizons, and explore new tangents in the human adventure. The minute by minute coverage of the latest video card GPU overclock score will always be there, as will the political opinions, the games, the social sites, the porn... but that's not what Worthoogle is all about. There is a significant number of people out there who have had their fill of the pointless pap and sordid static which has saturated the internet. The numbers will never exceed those who seek the latest Lindsay Lohan Naked Photos, but it still runs into the millions, and could very well be the last market niche that the Web has not yet exploited!

So... what do you say? Venture Capitalists: large checks gratefully accepted!

More by this Author


Comments 16 comments

Kika Rose profile image

Kika Rose 8 years ago from Minnesota

Aha, you made me snort again! xD This is PERFECT! EXACTLY what I was thinking! Minus the algorithms (me + supermath = AAAAAAAAAAAH BRAIN SPLOSION!). This would be the awesome-est search engine ever! No more sifting through Google for good forum sites and writing communities! No more tabloid blahblahblah like AOL's Welcome screen!

Now, if only we could get someone to back this up financially...


Hal Licino profile image

Hal Licino 8 years ago from Toronto Author

I think the Venture Capitalists are too busy picking up the pieces from their Lehman Bros. accounts to pay attention. It's a real shame as something like this could definitely fly. Again, it wouldn't be the biggest search engine in the biz, but it could still be very successful.


Shadesbreath profile image

Shadesbreath 8 years ago from California

I think finding algorithms for determining quality would be rough, but I sure like the idea in theory.


Kika Rose profile image

Kika Rose 8 years ago from Minnesota

Lehman Bros. accounts? ... I don't really follow the news/media/important world stuffs. I like to sit on my chair and type up hubs that make me smile. :-P Seriously though, the most important thing I've seen on the news is the opening of the new 35W bridge. That was the big story yesterday.


Hal Licino profile image

Hal Licino 8 years ago from Toronto Author

Shadesbreath: It's taken 10 years to get the Google algorithms to their current state, so it's definitely not something that could happen overnight. I think that the market is large enough, however, to warrant a development program of some scale.

Kika: Nah, don't worry about it. It was just the biggest economic meltdown since 1929 that happened in the last couple of days. Nothing serious. :) BTW, did Palin support that 35W bridge? :)


Kika Rose profile image

Kika Rose 8 years ago from Minnesota

Pfft, do I look like I know what Palin supports? Although I'm sure everyone supported it, but everyone had their own views on how to budget the damn thing. One idiot even proposed a gas tax.

Don't tax my gas, you jerk! I have a hard enough time delivering pizza with gas around $3.40 a gallon! I miss when it was a dollar. :(


Misha profile image

Misha 8 years ago from DC Area

Utopia. A beautiful one, as most of them are, but still utopia... You don't have enough computing power in the world to possibly process all what you want to process, let alone doing this in real time :(


profiler profile image

profiler 8 years ago from Currently in this universe

1. The content is completely unique.

It fails in first point. After someone copy your content - and that happens everytime on Internet - it stops being unique. Unless it will determine which article appeared first and even so that's hard...

In this world it will always  be easy to judge quantity over quality, because it's an objective data.


Hal Licino profile image

Hal Licino 8 years ago from Toronto Author

Kika: You are one lucky woman to pay $3.40 a gallon. You don't know how lucky you are to be in the USA. Right now in my tank I have regular unleaded at $6.77 a gallon! That's way more than when a barrel was over $140! Do I have a sign on my forehead that says "TAKE MY MONEY"?

Misha: Sure, it may be a dream but I do think that the algorithms might be workable. After all, Copyscape takes a second or two to come up with all of its results and all that would really have to be done is to combine the copyscape literary archetypes with the google algorithms and a bit of MS Word's grammar checks, albeit with some serious massaging. :)

profiler: When you have a totally global bot environment as you do today where I can see my Hubs on the first Google page within a few hours, it shouldn't be too difficult to datestamp to within a "reasonable" boundary of accuracy. Worthoogle would use the judgement criteria of quality that I would imbue into it as it is common knowledge that I am the ultimate arbitrer of greatness! (OK, jus' kiddin') :)


agvulpes profile image

agvulpes 8 years ago from Australia

Google, Schmoogle, Worthoogle rules????


Misha profile image

Misha 8 years ago from DC Area

LOL Hal, copyscape is a total crap. At least the last time I tried it, like a couple of years ago. You can't be serious about using it in this project, or you are doomed to fail even before you start :)


Kika Rose profile image

Kika Rose 8 years ago from Minnesota

I may only have to pay $3.40 a gallon, but remember; I deliver pizzas have a second job about 25-30 miles away from my home.

It adds up.


funride profile image

funride 8 years ago from Portugal

Completely unique, non commercial, correct in every way and well-written content...

The main problem wouldn´t be to find the right algorithm it would be to find that kind of content on the web :D

Nevertheless it´s a beautiful dream indeed and I hope those venture capitalists will find this hub and contact you very soon ;)


earnestshub profile image

earnestshub 8 years ago from Melbourne Australia

This sounds great, but that sounds like a lot of man hours to me.

Anyone got any real money to take a look?

Westpac an Australian bank is trying to maintain a human friendly shop front by supporting  good social projects. Hey Westpac, there ya go.


Hal Licino profile image

Hal Licino 8 years ago from Toronto Author

agvulpes: Aussie Rules! As in Footy! GO MAGPIES! :)

Misha: Copyscape has improved markedly and I use it several times every single day. My clients are very wary of plagiaristic content so I have to check everything to ensure that I didn't inadvertently use the same sentence structure as some bozo on www.looniesareus.com . The search is now quite complete and relatively fast, so I'm sure some form of it could be incorporated. But then again, with a few billion dollars in venture capital we could write our own! Now where is that phone number for Lehman Brothers... :)

Kika Rose: Pricing for all motor fuels everywhere is insane. Europe is paying about 50% more than even we are in Canada! There is no way that the world economies can maintain these prices (as we are seeing unfold before our eyes in just the past few days).

funride: To paraphrase RFK: Some see things as they are and say why. I dream things that never were and say how do I figure out an algorithm to make it work. :)

earnestshub: I still have an account at a Westpac branch in Sydney. Had it for almost a decade. If it's still open, that is. I think I had about twenty dollars in it. Please put in a good word with them, have them add about seven zeroes to the account, and I'll cut you in! :)


Kika Rose profile image

Kika Rose 8 years ago from Minnesota

And the price of oil just went up $20 a barrel. I haven't seen the impact yet, though that could be just Small Town Minnesota for you. Yesterday it was $3.27 at the Sinclair next to the Domino's I work at.

I remember when $20 would fill up my tank from E to F...

O, cruel Economic Fate, why must thou assault thy wallet so? Thou painest me with minimum wage paychecks, then demand retribution through high gas prices! Sweet merciful economic stimulus check, relieve thee of thy economic woes!

Oh wait, I didn't get a stimulus check.

There went that idea! >.<

    Sign in or sign up and post using a HubPages Network account.

    0 of 8192 characters used
    Post Comment

    No HTML is allowed in comments, but URLs will be hyperlinked. Comments are not for promoting your articles or other sites.


    Click to Rate This Article
    working