I want to promote website using similar content/keywords as on my website.
But if I use similar content, will Google see it as duplicate and punish website?
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in a word, yes. You need to rewrite a little for each place you copy it.
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Rewrite your description according to content and add some off your key in that and change the description after some time.
If Google has index your site then definitely it is a duplicate content. It is better if you use unique content in all your promotion efforts.
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