Cable Television
It is estimated that more than 60 million homes in the United States use cable television. While cable television has been around in some form for years it wasn’t until the 1970’s that cable started to enjoy widespread popularity. Because of the technology that it used, cable television was able to offer many more channels than broadcast … Keep Reading → television. Today, cable TV’s main competition is not from free broadcast television, but from satellite television, which is another paid option. Cable television offers hundreds of channels and allows users to customize their viewing options to receive the programming that they enjoy. Recent years have seen the growth of pay per view options which allow the user to “rent” programs in a way similar to video stores; but without leaving home. These options have proved popular and are sure to grow in the future. Many people are predicting that the next great innovation in television is interactivity. Some cable networks are already experimenting with allowing viewers to make decisions as to what is shown. This is likely to continue and become more popular.
