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Fifteen Tips On Selling Jewelry Online From A Successful Friend

Updated on September 22, 2014
Oringinal Necklace by Mary Blair Dodds
Oringinal Necklace by Mary Blair Dodds
Bracelet and Necklace Design by Mary Blair Dodds
Bracelet and Necklace Design by Mary Blair Dodds

Fifteen Tips On Selling Handmade Jewelry Online From A Successful Friend


A lady I met at a Yahoo group earns a few hundred dollars a month doing something she loves to do and does anyway all the time. She used to give her handmade jewelry away to friends and associates just for fun. Besides, what else could she do with it? Recently she opened on online jewelry shop and got a surprising number of sales right off the bat. Here are fifteen ways she promotes her service.


  1. The first step, simply enough, was to build an online jewelry shop. She decided GoDaddy.com was cheap enough and found the technical staff competent at advising her every step of the way. The service was included in her inexpensive package. Within two days she had a beautiful web site up and running showcasing her numerous offers in an eye pleasing way. She added a shopping cart and got the ability to accept credit card payments through her bank. She also found it easy to include PayPal.

  2. One of the first things she did to promote her shop was to put her new web site address in the signatures of all her email she sends out to anyone and anywhere. Whenever she sends an email her web address appears at the bottom of the page. It has brought her a number of orders and inquiries from people she never met. Some of them wanted repair work done to jewelry they already had and she was happy to fill their needs. It was that simple.

  3. She also told her friends and associates about her site. Some of them had received gifts from her in the past of things she made and were very happy to be able to order as needed conveniently from home. Some of them had bought from her as well. They told their friends who they thought might be interested.

  4. She enthusiastically described her efforts and successes to friends at the several Yahoo groups she socializes at daily. They were all very supportive and offered suggestions and encouragement and some of them put in orders after seeing her full line. They also posted her web address at their faceBook pages. It made a difference.

  5. Through some of her friends in her hometown she learned of a crafts shop owned by a man who happily displayed some of her completed works in his shop, and sold a number of her necklaces. People liked them and requested additional custom orders. She placed her business cards with her web address, etc. with them.

  6. As word got out from there she was invited to offer her stuff at a booth at a local crafts fair, but the people who came wanted very low priced items and did not buy from her. She met lots of artisans, though, who shared their expertise. Again, her business card was available there.

  7. She had business cards printed up by a low cost Internet printing service showing her web address and email address and phone number with a short description of her services. She placed them in boutiques, doctors offices, and at the local library. She also gave a number of friends and associates copies to give to anyone they wanted to.

  8. She wrote a small number of articles with her web address included about jewelry making and had them posted in article directories by an article submission service called SubmitYourArticle.com. Orders came in.

  9. She also has seller pages at eBay and Etsy.com. She includes her web address in her Thank You note via email and snail mail.

  10. She puts discount offers she prints out at home and sends them to people who bought from her with their completed orders. She asks them to share them with their friends and families and to tell people who ask about the works of hers they wear who made them.

  11. At her site she offers free bracelets as samples of the quality of her work to anyone who registers at her site, and promises to make other free items available in the future.

  12. She made a slide show with Power Point and uploaded it to YouTube.

  13. She took photos of her jewelry and put them on her FaceBook page and at other social bookmarking sites along with her email address and an invitation to contact her. She enjoys posting about jewelry and jewelry making there and is generous with how-to advice. Jewelry making is her passion.

  14. She gives customers an opportunity to subscribe to her email list with her Thank You note and with her Has Shipped notice.

  15. At her About Us page at her web site she describes herself as a perfectionist who takes her reputation very seriously. She also talks a little about her life as a handicapped person and promises only the highest quality work ever leaves her home. She wants to help other handicapped people supplement their incomes in the same way and offers a plan for them and a twenty per cent discount on orders from physically and mentally challenged visitors . She can be contacted at blair@moonvalleyjewelry.com.

And that is what she has done so far to successfully increase her sales and get paid for something she loves to do and does all the time anyway. View her fine original designs  at www.moonvalleyjewelry.com.

Comments

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    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Thanks, shimmering Dawn. I hope things go well.

    • shimmering Dawn profile image

      shimmering Dawn 

      7 years ago

      Useful and practical hub.. maybe I should do something like this and stop writing in hundreds of sites LOL

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Nothing ventured, nothing gained, right, Jackie Lynnley? It really is worth some thought.

    • Jackie Lynnley profile image

      Jackie Lynnley 

      7 years ago from The Beautiful South

      Very good hub and complete, I am one of those who loves to make things but not for myself, it's worth some thought!

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Thanks, Marisa Wright. I have heard Hostgator recommended by several respected teachers.

    • Marisa Wright profile image

      Kate Swanson 

      7 years ago from Sydney

      This is very useful. My only comment would be that this lady was lucky to find GoDaddy so helpful!

      Google "NoDaddy" and you'll find lots of people who are very unhappy with GoDaddy. There are many alternatives out there - I recommend Name.com for domain names and Hostgator for hosting.

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Thanks, Lady_E. Maybe this info will be helpful to some who happen on it. I hope so.

    • Lady_E profile image

      Elena 

      7 years ago from London, UK

      Great Advice - Thanks for sharing such useful info.

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Good to hear from you nighthag. Please keep posting the great poetry like you do now and then.

    • nighthag profile image

      K.A.E Grove 

      7 years ago from Australia

      so very helpful thank you

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Great to hear, Aficionada. Thanks.

    • Aficionada profile image

      Aficionada 

      7 years ago from Indiana, USA

      This is so practical and helpful! Great ideas, lots of information, and totally inspiring. I'm bookmarking this, and I plan to pass it along too.

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      You're welcome, Blair! Thanks for the compliment and the how-to.

    • profile image

      Mary Blair Dodds 

      7 years ago

      Well, now, thank you so much! What a lovely article!

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Thanks, littledog. She must be good because people like her stuff well enough to buy it, and then order more later. That's pretty good, right? Her designs are appealling to many, it seems.

    • profile image

      littledog 

      7 years ago

      Great article on how to make money doing something that you love. I have only seen her work on the internet but I am very impressed with it.

    • Wrath Warbone profile imageAUTHOR

      Terry Chestnutt 

      7 years ago from Cleveland, Ohio

      Hi darklin. Your encourageing comment is much appreciated!

    • profile image

      darklin 

      7 years ago

      Definetly a complete guide and kodo's to the author for putting it all together in a easy to read/use format.

      thanks for your efforts

      darklin

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