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Polo Shirt Embroidery- 7 Things to Keep in Mind
Polo Shirt Embroidery
Embroidered polo shirts help to fulfill two crucial business goals; one, they promote your company positively, and two, they engender trust and confidence in your prospective customers. As the word about your business spreads, your clientele expands and so does your profit margin. Thus, by making a small investment on polo shirt embroidery, you can easily make your business profitable. Here are seven things that you should keep in mind while buying embroidered polo shirts for your employees.
- Fabric quality- Typically, polo shirts are made of cotton. A natural fiber that is breathable and efficiently absorbs moisture. It is an ideal fabric for hot work-stations. However, on the downside, it wrinkles easily and requires a lot of maintenance. Polyester, on the other hand, is hard-wearing and wrinkle-resistant. It does not provide much comfort due to its non-breathable nature. The best option for polo shirts is cotton-polyester blend. The combo combines the good properties of both the clothing materials. Due to the nature of the material, polo shirt embroidery sparkles on cotton-polyester blend.
- Fabric weight- On the basis of weight, workwear can be divided into 3 categories viz, lightweight, middleweight and heavyweight. The first category of workwear is cheap, but they are neither durable, nor do they provide a stable base for polo shirt embroidery. Middleweight shirts are strong, inexpensive and excellent for embroidery. Heavyweight shirts are not just stronger and more durable than the other two categories, but they also provide a lot of comfort to the wearer. They are ideal for front-desk staff that communicates with the customers directly.
- Shirt style-A majority of polo shirts are made up of pique knit material. 2 to 3 button opening is given on the neck, the sleeves are short and rib-knit collar is used. The style can vary depending upon your requirements and budget.
- Base color- The overall effect of polo shirt embroidery largely depends upon the base color. The color of the shirt should match perfectly with the colors used in the logo of your company. Any variation would make the embroidered patch lose its sheen.
- Embroidery location- The most important aspect of polo shirt embroidery is the location of the design. The ideal location for the company logo is on the upper edge of the pocket. Another notable location for the logo is the back of the shirt. Many times, the monograms are inscribed on the cuff of the polo shirts. However, from the perspective of business promotion, this location is not good because the logo is barely visible.
- Design size- If the logo has been embroidered on the upper edge of the pocket, then it should not be more 3.5’’ wide. Square logo should be about 2’’ big and circular logo should be approximately 2.5’’ in diameter. If the logo has to be embroidered on the back side of the polo shirt, then it can be 10’’ to 12’’ in size.
- Color palette- Last, but not the least, the colors used for polo shirt embroidery should be appropriate. They should not only compliment the base color, but they should also underline vivacity of your products and services.