How To Make Art Magnetic Business Cards
Create Miniature Art Magnetic Business Cards to Sell or Give Away
During the many years that I did arts and crafts fairs, one of my best sellers were business card magnets which had a miniature copy of my art on one side and my contact information on the other.
These refrigerator magnets, as people liked to call them, usually sold at craft fairs for two dollars. At this price,I had a constant supply of customers wanting one or two, or collectors that were always anxious for my newest ones.
All paintings and photos are copyrighted by Judy Filarecki
Benefits of Art Business Cards
Unlike regular business cards, these refrigerator magnets get placed in a prominent place in every one's home, the refrigerator. They are constantly in view and readily accessible when people want to contact you.
People love them for small gifts for friends and family. Because of their size, they fit very easily into a small thank you note, a specialty holiday card, or just a fun way to say "Hi" to someone they are thinking of. I've even had people use them when sending sympathy cards to close friends or family with something pictured that the deceased especially like and would be a happy remembrance.
With a very reasonable and yet profitable price, I found that these magnetic business cards often paid for a large percentage of the booth fee.
Many times I would give a magnet to a person who was interested in purchasing a larger print, but wanted to think about it or talk it over with another family member. That usually resulted in a return visit for purchase of the bigger item.
For more tips on doing Arts and Crafts Fairs read my Hub
Printing Your Artwork
If you choose to use individual pre-cut magnet blanks, which are more economical, it is recommended that you make laser prints. I recommend the laser prints because they are waterproof and you can coat them with a clear acrylic to protect them from being soiled in the kitchen. If you do not have a laser printer, most commercial copiers are laser.
When setting up for printing, I size the pictures so they are 1-7/8 inches for the narrow width and just under the 3 inches of the blank or shorter if the proportion of the painting required it to be less. I can put 10 to 16 pictures on each 8-1/2 x 11" sheet.
I make each print slightly smaller than the magnet so there is a border around the painting as you see in the quail example. I just think it looks more artistic, but that is your choice. The magnet is easily cut down to size with regular scissors to compensate for the different paintings you put on them.
Magnetic Business Card Blanks
The standard business card is 3.5" by 2". There are also blanks available that are up to 4 inch if you wish to make larger refrigerator magnets.
The individual magnets have an adhesive side so you can apply your printed material directly on to them without the hassle of having to apply some yourself. This way, they go one very smoothly.
I do draw a soft squeegee across each one to be sure there are no air pockets.
Avery Magnetic Sheets
The Avery sheets are designed for printing on an ink jet and have a coating on them. I have never used them, however, and cannot guarantee how protected the image will be.
With the Avery sheets, they are formatted to fit 10 on a sheet and you can use their templates for laying out the images.
Acrylic Protective Coat
To protect the art prints on the magnets, I use Krylon Matte Finish spray. I place all the magnets side by side on a big piece of cardboard. I work outside in a well-ventilated, protected area where there would not be a lot of dust or debris flying around.
I apply two thin coats, allowing each coat to dry about 20 to 30 minutes in between. I initially had used a brush type, but wasn't happy with the brush strokes. I allow 24 hours for drying before I stack the magnets for storage. I usually use a satin or semi-gloss finish. I have used the gloss finish, but I don't like it as well.
I wear a mask to reduce what I inhale and usually hold my breath as much as possible during the spraying.
I always work outside when spraying as much as possible. If I can't, I try to be in a very well ventilated room and limit the amount of spraying each session.
On the back of the completed magnets, I apply a sticker with my contact information on it. I usually use a standard adhesive mailing label and include my name, phone number and/or my e-mail address. Depending on the size of the finished magnet, you could even consider using your regular address label if that works for you.