ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Saving Pedestrian Lives in Crosswalks

Updated on June 19, 2013

Have you ever come close to being hit by a car at a crosswalk?

We had two pedestrians killed on our street last year. Both individuals were directly in the crosswalk at impact. Both individuals were wearing bright clothing on sunny days, not dark clothing on a gray dusk that you would anticipate when hearing of such horror.

The Problem

There is an uphill knoll approaching the crosswalk, which limits driver visibility. Additionally, there are three intersecting streets and a New England style church on one side of the road with the parking lot on the other side of the road. There is high pedestrian traffic and too many directions that vehicles are entering the intersection for one to feel safe using the crosswalk. The town has grown quite a bit since the church was built 120 years ago.

At the intersection, in front of the church, most drivers have stimulus overload as they avoid other automobiles and barely have time to glance at the multitude of traffic signs already in place. The problem is driver’s bandwidth and how to briefly get a driver’s attention without creating an additional hazard. Repainting the crosswalk or throwing up another regular street sign was not going to solve the problem as there is little time for a driver to read and mentally digest the information that already is posted near the intersection.

The Solution

The solution was a unique pedestrian sign that catches a driver’s attention prior to cresting the knoll. This unique sign was a blinking pedestrian sign that is solar powered. Why solar powered? The cost of adding a new sign along a street includes the power line cost of running electricity to the site. The electrical installation cost was projected to be three times (3X) the capital cost of acquiring a standard lit sign.

Additional Value

As I approach the intersection, the yellow LED lit sign reminds me not only of the dangerous intersection ahead, but also reminds me to be on the lookout for individuals crossing the street throughout our town. The yellow side-lit sign is a reminder that our city cares about its residence, its citizens. Also, I have walked the crosswalk and definitely felt safer doing so knowing the yellow LED’s were blinking 100 feet down the road. While standing at the intersection, I observed cars starting to slow down 100 feet early down the hill, unlike before as they picked up speed to gain momentum as they approached the small hill.

Informal Study

Our town decided to install three (3) additional yellow LED pedestrian signs at (3) additional locations in our town. Out of curiosity, since the town was spending my tax dollars, I decided to perform an informal study. Prior to the installation, I stood at an intersection where one of the new gadgets was about the installed and noted that only one in eight drivers (12%) stopped to allow me to cross the intersection. NH has a pedestrian right-of-way law and, in rural NH, most folks are respectful to those walking through town. For those who stopped, they started to decelerate their speed only 30 feet before the intersection prior to the installation of the new LED lit pedestrian sign. Many drivers who did stop hit their brakes too late and stopped midway in the pedestrian crossing, in effect, blocking it and requiring me to walk around the front of the their car outside of the crosswalk.

After the installation of a yellow LED pedestrian sign, the results were amazingly different. One in three drivers (33%) stopped to allow me to cross. More interesting was that, for those who stopped, they started reducing their speed over 60 feet prior to the intersection with not one car stopping dead center of the cross walk. The results were a 3-fold increase in drivers stopping for pedestrians and a 2-fold increase in distance for the drivers taking action to stop. Impressive results! More important, no one has been killed at the intersection the past 6 months.

Comments

    0 of 8192 characters used
    Post Comment

    No comments yet.

    working

    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

    Show Details
    Necessary
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
    Features
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Marketing
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Statistics
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)