ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

5 Business Books For Start-up Business Owners

Updated on June 17, 2013

If you’re a young person (under 40) intending on setting up a business but don’t want to make the mistake 64% of new business owners make leading to failure in business then you’ll obviously need a guide to show you the path that leads to success and hence save yourself some potential losses from your business investment.

One way to go about this is to learn from experienced business owners and managers who have put their proven business knowledge in written form in books which green horns/rookies to business ownership can study and apply to save themselves the trouble that comes with trial and error.

Here are 5 books I recommend for young/inexperienced business owners to own:

1) Start your own Business

This book in its fifth edition contains practical business knowledge from over 30 years small business practice. It is the best selling business start up book of all time although that doesn’t prove its usefulness but millions of other readers who bought this book realize why it’s such a blessing to them. What you’ll learn when you study this include;

  • How to find your exact target market
  • Learn new creative ways to raise financing for startup and growth
  • Use online resources to streamline your business plan
  • Learn the secrets of successful marketing
  • Discover digital and social media tools and how to use them
  • Take advantage of hundreds of resources
  • Receive vital forms, worksheets and checklists

2) The Personal MBA

An MBA degree is a highly priced investment for people seeking to pursue a career in business - many people would do almost anything to acquire an MBA. But it doesn’t come cheap both in terms of how much you pay to acquire it or the time invested. But there is a much cheaper alternative in the personal MBA which is a business book that teaches you how to master the art of doing business. One review accurately puts it “You can get better results (and save hundreds of thousands of dollars) by skipping business school altogether” and of course avoid the boring power point presentations of financial models a typical MBA course will put you through with this book.

3) Playing to win

Strategy is necessary in business considering that you’ll be in competition with other businesses for the same customers or market segment. Strategy is also needed to plan for the growth and success of your business hence why a good, easy to read book on strategy like playing to win becomes necessary. This book is a case study of the impressive feats achieved by A.G Lafley who is the two-time CEO of Procter and Gamble and how his leadership achieved impressive market share and profits.

4) Everything Sales Book

The life of every business is in sales. All great businesses have effective sales strategy and methods by which they track leads and convert them into paying customers. This book teaches you what you need to do to accomplish your sales goals. Here you’ll receive practical tips on how to approach, initiate and follow up on sales leads plus sample dialogues and phone conversations to name a few.

You will learn how to:

  • Find a job in sales
  • Discover and track leads to build a potential customer list
  • Choose the right selling method for every sales situation
  • Leverage the Internet, e-mail, and mobile devices
  • Improve people skills and presentation skills
  • Create winning sales proposals

5) Small Business for Dummies

This book like many others from the stables of dummies offers many powerful yet simple business insights that any aspiring business owner can rely from the initial stage of generating business ideas, raising start-up money to hiring employees, balancing the books and planning for growth you’ll get them and other expert management advice including how to develop a marketing strategy, keeping your customers loyal and much more.


    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)