6 Tips to Build a better LinkedIn Profile
To get ahead in your career you have to be dedicated and growth oriented. As an employee your LinkedIn profile must be impressive to potential recruiters and hiring managers. It is ideal to update your LinkedIn account with your latest certifications, experience and set of skills before you apply for switching from your current job. Along with your CV and cover letter, this online profile of yours also shows the people you are connected with and how many of your past colleagues, clients and employers have recommended you. A positive LinkedIn profile is a great way to get your foot in the door of a better opportunity and many a times your dream job.
Here we bring you 6 amazing tips to build a better LinkedIn profile, which are recommended by hiring experts and reputed psychologists who have mastered the art of making a kick-ass first impression.
1) Update your Skill Set
As our career progresses like a curve, we often try to take it upward by learning quickly and trying new things. Over the course of years, you gain new skills as your role changes and you get to work on a variety of projects too. Add the new skills you have learned and these acts as keywords for LinkedIn search. It enables recruiters to find you quickly.
2) Add Certifications and Awards
Your LinkedIn profile highlights your skill sets and the certifications you have been awarded. If you are applying for a job, you have an industry standard certification for, chances of getting that job are high. It also charms the recruiter who is trying to hunt the best fit.
3) Get Recommendations and Testimonials
Approach your mentors, colleagues, seniors and clients to write you a recommendation and true testimonial on LinkedIn. The platform is extremely formal, and HR’s know what’s fake and what is real when they scan your profile. Get decent recommendations that are genuine and proves the point that you are a great asset to the team.
4) Connect with Influencers
Many people are ahead of you and senior to you in your field. Even if you don’t know many of them, personally you can connect with them on LinkedIn. These influencers or pros in the corporate world often share wisdom and help you give a great impression to recruiters who visit your LinkedIn profile. Knowing that you are well-connected and aware of the big players, Signal that your job is your passion and you are getting better at it every single day.
5) Write on LinkedIn
LinkedIn Pulse is a great platform to write and share your thoughts, process, journey and other business related viewpoints. It also brings you some new connections and traction over LinkedIn. No matter how you are in the office and on paper – in the social world you a chance at reaching more people and gaining trust.
6) Professional Messaging Approach
Last but not the least, LinkedIn is for executives and corporate circles and the language used is full of jargon and sophistication. Do not try to write informally or in SMS language. This is not WhatsApp, Facebook or Kik online chat platform. If you are seeking to connect with someone on LinkedIn you have to be extremely polite and professional.
Follow these tips and build a better LinkedIn profile. Just remember LinkedIn is your social presence in the corporate world and you have to be on your best behavior.
© 2016 Aditya Soni