ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel
  • »
  • Business and Employment»
  • Marketing & Sales

Advantages and Benefits of an Internet Marketing Business

Updated on March 31, 2012

Internet marketing has been a tremendous field and profession for many businessmen and internet savvy people. It has its own set of advantages, which have been the prime reason for attracting people towards it. There are a lot of benefits of the internet marketing business, and in this article, I am going to highlight only a few of those.

So, the major advantages and benefits on an internet marketing business, as compared to the old and traditional offline marketing business, are as follows:

1. Initial Investment Cost:

Whenever someone is trying to break into a business field, the initial investment cost plays a decisive role in his or her decision. One of the biggest advantages and benefits of the internet marketing business is its unbelievably low initial investment cost.

On the other hand, if you start an offline marketing business, you will have to bear a lot of initial expenses: office setup, advertisement cost, rent expense, recruitment expenses are just a few to name. Internet marketing business is free of all these hassles.

2. The Upkeep Cost:

While focusing on the initial investment cost of a venture, one cannot neglect and avoid the importance of the monthly upkeep or maintenance cost of that business. An internet marketing venture has considerably lower cost than its other counterpart. This is one of the most alluring advantages of this field. Webhosting charges and domain name upkeep cost are of nominal amounts.

3. A Tremendous Scope

The internet marketing business is one of the most growing fields on the internet. People keep coming with different ideas, services and products. As the internet grows, all these things are eventually going to increase. Therefore, the need of marketing businesses will continue to flourish.

4. Availability of Different Dimensions

The field of internet marketing is a versatile one. You can do marketing for any other business, or you can eventually start marketing your own products. You can either do a blend of the two as well. It all depends upon your preferences and needs. The possibilities are endless.

5. Ability to Start it Part-Time:

Since the upkeep and maintenance cost is very low, you can start doing the internet marketing business on a part-time business. You can continue to put your efforts, as your schedule permits, and see whether it is working out for you or not.

If not, then you can easily shut it down and continue what you have been doing throughout this passage of them. On the other hand, if it does, you can completely shift your focus towards it and run it full-time.

All the above-mentioned advantages and benefits of internet marketing have made this field a very lucrative venture to follow. There are different types of internet marketing, and you can specialize in any of them to start your very own and successful internet marketing business.

Online Courses Related to Internet Marketing!

There are various online courses related to the field of internet marketing. In these courses, you will learn all the different tactics and strategies that are necessary for any newbie, and even seasoned professionals, to succeed. Check them out, and see what you can gain!


Would you like to be an internet marketer?

See results


    0 of 8192 characters used
    Post Comment

    • sup3rcan profile image

      Rodney Gray 2 years ago from Kelowna, BC. Canada.

      Thank you for sharing this great information.

    • Hunbbel Meer profile image

      Syed Hunbbel Meer 5 years ago from Karachi, Pakistan.


      1. You can start your blog (you know a lot about writing online) and then slowly and naturally start your promotion there.

      2. Another option is to start promoting it through your hubs (by publishing excerpts of your books - sample chapters).

      3. I would highly recommend to go towards the 'social media' (Google+, Twitter, Facebook) for free and effective marketing. This thing always works :)

    • Hunbbel Meer profile image

      Syed Hunbbel Meer 5 years ago from Karachi, Pakistan.

      @prairieprincess: Thank you for stopping by. I am glad that you are satisfied with your chose field. Best of luck with your venture, dear! :)

    • SubRon7 profile image

      James W. Nelson 5 years ago from eastern North Dakota

      Hunbbel, my product is books. I sell them at Amazon, and I'm slowly also adding them to, plus I have my own website, that for a year has sat quite unused and lonely. I would like to spend my time creating new material (writing) but I know there is also a major need for promotion. I have no budget for advertising online, so, any further suggestion?

      Thank you for this hub, too.

    • prairieprincess profile image

      Sharilee Swaity 5 years ago from Canada

      Hunbbel, you make a very compelling argument about the advantages of internet marketing. To me, this is a good confirmation that I am going in the right direction. It's so nice to hear from someone that's succeeding at this. All the best!

    • Hunbbel Meer profile image

      Syed Hunbbel Meer 5 years ago from Karachi, Pakistan.

      @Highvoltagewriter: Thank for your appreciation. I am on to the promotional task ;)

    • Highvoltagewriter profile image

      William Benner 5 years ago from Savannah GA.

      Man you need to advertise this hub more for it has loads of great information in it! book marked and voted up!