How I use Google Sync to Improve Meeting Scheduling
One of the biggest challenges I seem to face when dealing with customers and suppliers is coordinating our schedules for meetings. As a Microsoft Outlook and Exchange user this challenges is inherently easier to overcome by using the Schedule assistant and "Free/Busy" tools.
I use Google Sync to overcome this challenge by synchronizing my work calendar with a calendar on my personal Gmail account. I can then publish the HTML address of this calendar to any contacts I may need to coordinate to provide them my schedule. Since I don't explicitly provide access to the calendar my contact will only see a view of my free and busy time to allow them to schedule meeting times.
I have found that making my calendar available eliminates numerous e-mail exchanges to synchronize times, especially when there are multiple people involved in a meeting.