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Make Money Selling Crafts on Etsy

Updated on April 7, 2013

Open an Etsy Shop

You too can be successful and make money selling crafts with an online Etsy Shop. is a website where crafters sell their handmade crafts, vintage items and craft supplies.

Getting started is easy, and being successful just takes a little work. You have to learn where to focus your time and energy to maximize the most from your Etsy shop. Etsy has great tutorials and forums where you can learn and seek help and there are many books you can purchase that will help you in your quest to make money selling your crafts.

Successful Craft Selling on Etsy

The Ingredients necessary to make money selling crafts online are: Passion, Creativity and Persistence! The opportunity to make a part-time or even full-time income on Etsy is real, there are thousands of stay-at-home moms who are successfully making money and working from home selling their handmade crafts!


Sucessfully Selling Your Crafts on Etsy

1. Find your niche. Make your craft product unique and original, something you love talking about because you will need to do a lot of talking and promoting to be successful. This might take a little trial and error. Try selling a few different crafts at first, see what catches on, see what you like making the most, see what sells and what doesn't sell. Ask a few friends or neighbors their opinions on the items you are selling. Don't get discouraged, this process might take a little time and effort, but stick with it so you will have the best chance of being successful!

2. Social Network. Sign up for accounts with Twitter and Facebook. You can link these social network sites to your Etsy shop. In addition, you should start a blog, as well as join Pinterest and HubPages. You may want to also open a YouTube account where you can post craft-making tutorials. Your goal is to connect connect connect and promote promote promote. The more visitors you attract to your shop the more chances you will have of getting a buyer!

3. Keep Listing New Products. It's a good idea to list new items daily or at least every couple days to keep your store fresh and shoppers coming back for more, not coming back and finding the same old stuff! This will also help in getting your Etsy Shop rotated in the line of newly listed products which gives you the opportunity of attracting new visitors to your shop.

4. Picture Perfect. Taking great photos is of utmost importance! Be sure they are clear, attention getting photos because this is the first thing the visitors to your shop will notice. Be sure to Include more than one photo for each item in your shop and make sure the colors and size of your sale items are easily identified. You don't want your customer to be disappointed once they receive the item and it doesn't look like the picture online in your Etsy shop. You could use your iphone, smartphone or digital camera to take pictures.

5. Write Great Descriptions & Tag It. There is no such thing as TMI here. Too much information is better, provided it's the right information. Your customer is buying without being able to see or touch the item. Close your eyes and picture the item, describe it in writing as though you were telling someone over the phone about the item. Be specific and use words that the buyer would type into their search engine if they were looking for that item to purchase. Be concise and not too flowery. Include the size, the color, the material. Don't use things like beautiful, breathtaking, wow, great. Avoid using a variety of fonts and font colors, search engines don't like them.

6. Renew Your Listings. You can renew active and expired listings. The cost is $.20 to renew and your item will receive a new listing date and expiration date (4 months later). Renewing moves an item to the Just Listed page, giving your item more exposure. There are programs that will do this automatically for you.

7. Bigger Sales. Encourage shoppers to buy more than one item. You could offer free shipping on the second (or more) items or a percent off additional items purchased today. The shopper is already at your store, give them reasons to stay and browse and add more items to their shopping cart. Your goal is to increase your items "per sale" and your "per sale" dollar amount.

Pricing & Shipping

8. Price it Right. Remember to include all of your incidental costs such as shipping, mailing supplies, production supplies, taxes, etc when calculating your item prices.

9. Keep Shipping Costs Down. Offer to combine products for reduced shipping rates, buy supplies in bulk, use the free supplies offered by the post office, pay for postage online, use flat rates whenever possible, add the cost of shipping supplies to your shipping price. Use the United States Post Office online calculator for calculating exact shipping costs.

Add a Mailing List

10. Add a Mailing List to your Shop. Through your mailing list you will be able to promote your products to potential customers and current customers that choose to sign up for your mailing list. This is great for running sales or offering discounts and coupons and for keeping customers and visitors up to date on your shop. As an incentive to get your visitors to sign up for your mailing list offer them a 10% discount on their first order.

Etsy Shop

Do you currently have an Etsy Shop?

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The End Result

You too can be successful and make money with an Etsy Shop, so get crafting! Etsy has great tutorials and forums where you can learn and seek help. Most important, keep on crafting that's what it's all about!

This article was created by a work from home mom. Join us at HubPages, earn extra money while working from home and become part of a great community by clicking here: HubPages

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Selling On Etsy

5 stars for Selling Crafts on Etsy

Sucessfully Selling your Crafts on Etsy Comment here in Comments

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    • StephanieBCrosby profile image

      Stephanie Bradberry 2 years ago from New Jersey

      Etsy has been helpful to my business at certain times. However, I find that more and more people are finding Etsy a hard sell in certain categories. I am not sure the reason for it. What I really like about Etsy is the ability to become part of a Team and promote one another, the ability to create custom orders and how shipping labels are included.

    • Hooks and Needles profile image

      Hooks and Needles 2 years ago

      I sold patterns at one time. Then I got more into writing instead. I might return there again later. Thanks for a nice complete useful hub.

    • profile image

      Fire8storm 2 years ago

      Really useful Hub and great timing. I have been looking into Etsy just this last week with the idea of selling my artwork, so this has come at the perfect time, thank you! Voted up!

    • Pollyanna Jones profile image

      Pollyanna Jones 2 years ago from United Kingdom

      This is a great guide! Thank you, I've been toying with the idea for a while now to use Etsy. I already have an account, but have not yet taken the plunge to sell on there as I was not so confident. This really does help. I do thoroughly agree, the photographs are so important to make your items look their best.

    • sallybea profile image

      Sally Gulbrandsen 2 years ago from Norfolk

      Interesting, I began opening a shop on Etsy and then decided to let it lie dormant for the moment. I thought it might be better to concentrate on my own site and the little shop I have started there. Making any money with one's crafts must be one of the most difficult ways of earning a living!

      Thanks for sharing this.


    • AudreyHowitt profile image

      Audrey Howitt 2 years ago from California

      Very useful hub! Thank you!!

    • MomsTreasureChest profile image

      MomsTreasureChest 2 years ago

      Thanks OldRoses! Good luck with your shop when you decide to open one!

    • OldRoses profile image

      Caren White 2 years ago from Franklin Park, NJ

      Great hub! A lot of useful information here. I've been toying with the idea of opening an Etsy shop and doing a lot of research on what it takes to be successful. Thanks for the great tips. Voted up and shared.

    • lhchan profile image

      lhchan 4 years ago

      Very useful hub. Thanks for sharing.

    • adity5 profile image

      adity5 4 years ago

      Very helpful hub :) Thanks for sharing !!

    • Careermommy profile image

      Tirralan Watkins 4 years ago from Los Angeles, CA

      momstreasurechest, I never heard of Etsy, but this is something I need to pass along to my cousin who makes beautiful crafts. Thank you for sharing!

    • Mama Kim 8 profile image

      Sasha Kim 4 years ago

      I just opened an Etsy shop and this hub is especially helpful ^_^ Thank you!! Voting a whole bunch and sharing! I notice you didn't mention a shop name, do you have one yourself?? Mine is MamaKimsCrafts ^_^

    • beingwell profile image

      beingwell 4 years ago from Bangkok

      Hi momstreasurechest!! I have an etsy account; but haven't started to work with them yet. Thanks for this inspiring up. Voted up, joined the poll and shared.

    • Stacie L profile image

      Stacie L 4 years ago

      I have been a member since 2008, offering crafts,paintings, vintage and supplies. Crafts are a tough way to earn a living but there are some very successful etsyers.

      Good info

    • MattMack profile image

      Matthew MacKenzie 4 years ago from Barrie, Ontario, Canada

      I looked into this once because, though this may surprise many who know me, I really enjoy cross stitching. However, cross stitching is so time consuming I realized I would have to sell even the smallest finished work for around $50 just to make up for my time...too expensive for a frog on a button lol.

    • diyomarpandan profile image

      diyomarpandan 4 years ago

      This is a great article. I am doing beadwork to sell at Etsy, so this was very helpful. Thanks!

    • sherrituck profile image

      Sherri Tuck 4 years ago from Virginia

      I have a shop on Etsy. It is a great platform to reach potential customers. It takes quite a bit of effort but I have found the experience enjoyable.

    • carol7777 profile image

      carol stanley 4 years ago from Arizona

      I have several friends who are involved in crafts and go to shows etc. I will share this with my craft loving friends. Great and complete hub. Voting up and sharing.

    • Millionaire Tips profile image

      Shasta Matova 4 years ago from USA

      These are great ideas on how to run a successful etsy shop. I have often thought about starting one, but wasn't sure if it would be worth it for me.

    • profile image

      summerberrie 4 years ago

      Nice and useful hub!

    • Lifes 2nd Chances profile image

      Colleen Lyon 5 years ago from Kansas City, Missouri

      Very helpful hub. I have an item listed on esty, and I would love to make it more successful. I make hand poured custom soy candles, and custom primitive signs. It is a little hard for me to work esty, because most of my stuff is made to order. I am linked on facebook, twitter, and hub pages, so I will start using those more. I will also try some of your tips. Take care, C.

    • MomsTreasureChest profile image

      MomsTreasureChest 5 years ago

      Thanks Jez. Don't quit on the social network aspect, it definitely increases your hubs exposure, compare the stats on hubs you have and have not promoted through an outside source. I can see by your hubs and profile you are really active, that's great. Mailchim p is an outside source to consider for the mailing list. I've used them on other sites and has a good experience. Good luck with

      all your efforts!

    • jezebellamina profile image

      Jessica 5 years ago from Dallas, TX

      Great list, thank you for sharing! The part I have the most trouble with is knowing where to focus my time and energy. It takes a LOT of time to promote through all the social networks (plus blogging) and I often wonder if it's all really worth it! It doesn't seem to I must be doing something wrong, lol! I would love to start a YouTube channel but I hesitate due to the amount of time it would take away from everything else. There just aren't enough hours in a day (sigh)!

      One question; when you say add a mailing list to your shop do you mean actually on Etsy? Is there a way to do that through Etsy or do you mean just including the link in your shop announcement? Thanks!