ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

How to Remove Customer Feedback on Websites

Updated on January 9, 2018
tamarawilhite profile image

Tamara Wilhite is a technical writer, an industrial engineer, a mother of two, and a published sci-fi and horror author.


Customer feedback creates the first impression would-be customers have of your website or product. Negative customer feedback creates a negative impression. Spammy customer feedback clutters the website and decreases the value assigned by readers to customer feedback.

Removing customer feedback as part of a web reputation management plan keeps the website appearance positive and professional while improving the overall presentation of a product, service or brand.

Customer feedback is a large part of your company's reputation online.
Customer feedback is a large part of your company's reputation online. | Source

How to Remove Negative Feedback on Your Site

1. Contact the customer if possible. This information can be gathered from customer accounts, if the customer feedback can be traced to their identity and thus account.
2. Ask the customer how their dissatisfaction can be resolved.
3. Resolve the problem where possible. If not, ask the customer how they can be satisfied.
4. Inform the customer that the problem is resolved and to remove their negative feedback.

5. Use customer feedback as a platform to improve your company’s processes or product. In the long term, this will solve the problem that caused the negative feedback.

6. Send out customer surveys to get customer feedback through corporate channels. They will be less likely to post general negative feedback online if they have a clear method of contacting you directly regarding problems.

How to Remove Negative Feedback from Other Sites

1. Determine if the negative feedback is real or fictitious. Run the customer feedback in a plagiarism checker to look for similar text. If the customer feedback is verbatim or nearly word for word copied from other sites, it is likely false.
2. Contact the moderator or website administrator for the website where the feedback is located. Contact information for the website administrator is commonly included at the bottom of the home page or on the "contact us" section of the website.
3. Provide the proof of plagiarism and likely fraud to the website administrator. Request that they remove the customer feedback.
4. Verify that the customer feedback has been removed from the website.

5. If the customer feedback is about the service received through a third party instead of the product your company sells, inform the service provider of the negative feedback. If they can make up the poor performance to the customer, customer satisfaction is improved, and you can delete the feedback from your website.

6. When someone has posted negative feedback, reply to the feedback on websites where you cannot remove it to state that the issue was resolved.

Cautionary Notes on Customer Feedback

1. Negative feedback can be offset by glowing customer reviews. However, deliberately posting positive reviews to offset negative feedback can decrease the trust customers place in the feedback left on the web site. It may also lead to disregard for actual problems brought up in the customer feedback.

2. Don’t ask for customer feedback too soon in the fulfillment process. If customers have not yet received the product, the customer assumes from your question that they should have received it and will now give poor marks for performance.

3. When replying to customer feedback, be careful to address the customer's concerns without attacking the customer.

4. Blaming the customer for the problem or treating them badly online hurts your firm more than marketing efforts can correct. Potential customers searching for information on problems your product can come across the customer's problem and the poor service your organization provided proven in black and white across the screen.


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)