ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Radio Deejays versus Radio Automation

Updated on March 17, 2011
DJ Brian J. (
DJ Brian J. (
DJ Gordon (
DJ Gordon (

Radio broadcasting

With the advent of latest radio technology, more and more radio disc jockeys lose their job because of radio automation. Because of cost-cutting and minimizing manpower on radio hubs, radio owners only need a group of radio technicians to maintain its feed on air.

Too much competition are being felt on radio air lanes due to the existence of television. I’m sure good-looking vee-jays are more likeable than those who are only heard inside the booth of radio stations. To keep up with the competition, many radio djs are making a crossover from radio to television. It’s not bad after all, but the manpower needed in maintaining radio programs are minimized.

I Love the Radio

Losing my job on the radio way back the 90s persuaded me to look for a ‘greener pasture’ but still, I love the radio.

I still crave listening to my favorite radio station if I get tired staring at the monitor’s screen of my netbook (small laptop) and rest my tired eyes while listening to my favorite radio deejay.

Radio signals reach more far flung places and didn’t need sophisticated antennae to go on air. Local residents here in the Philippines who don’t own a television set still depend on radio as means of communication.

Radio Automation

When I visited my former radio station, which is still existing, the only person I’ve seen was the chief radio technician (the husband of my aunt). He said that my former boss decided to get rid of all the employed deejays due to the recent world financial crisis.

Radio automation is the best way to lessen the expenses in maintaining the operation. A radio owner only needs set of music and radio ads to keep the operation going.

But keeping some disc jockeys out of the booth will mean being unfriendly to radio listeners who want to talk to them and still utter the words, "Mr. DJ, can I make a request?"

Radio broadcasting today

I am encouraged by my former colleague to be in radio broadcasting again. I declined because I still want to work overseas. Maybe, five years from now, I will see myself working on the local media again.

AM radio-type of programming (newscast, commentaries, and magazine shows) is now incorporated at the FM band. Many local owners are changing the type of airing by utilizing the FM signal with the AM program.

Although the transmission can only be heard at a shorter distance, the expenses can also be minimized because of type of transmitter used and time schedule (from sign-on to sign-off).

So don't be confused when you are tuned in to FM but all you can hear is news, commentary or magazine shows. Some affiliates of major radio companies in the Philippines still follow the all-music type of programming, but local radio operators think otherwise due to the availability of local advertisers.

One more thing, I noticed that almost all members of the broadcast media are being compensated by private luminaries (politicians and businessmen) that should not be the case. Clinging to this type of set-up will endanger the radio broadcasting itself.

My friend said that it's because many media men are facing tough times these days and that's the only way in order to survive on the radio. Added to it is the neck-to-neck competition with television stations.

Seldom you can search for AM radio signals on cellphone application; it's all FM stations. So, if you buy a cellular phone, you can choose those versions with radio applications if you want to listen to news and music while traveling or just passing the time.

And that teleradyo (combination of radio and television broadcasting) is now becoming a fad. You can now  watch your favorite radio announcer on television.

How I became a Radio DJ


    0 of 8192 characters used
    Post Comment
    • travel_man1971 profile imageAUTHOR

      Ireno Alcala 

      9 years ago from Bicol, Philippines

      You better be, bacville. Thanks for your support to radio disc jockeys.

    • bacville profile image


      9 years ago from Manila, Philippines

      I listen to FM stations through my MP3 player with FM adds-on. I still love the radio.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
    ClickscoThis is a data management platform studying reader behavior (Privacy Policy)